Zoom launches OnZoom; a marketplace for monetizing virtual events

Image Credit: Tech Republic

Zoom has had one of its biggest years since inception. For a company that was founded nine years ago, 2020 will go down in history as a year the app recorded a lot of remarkable achievements. It was a year millions were forced to work remotely as a result of the lockdown caused by the coronavirus pandemic. Being a videoconferencing app, the service benefited from millions who had to hookup online.

To further underline its popularity and strength in the videoconferencing sphere, Zoom on Wednesday announced a new marketplace called OnZoom.

Zoom announced OnZoom at its ongoing virtual Zoomtopia user conference. OnZoom , which was previously only available as private beta, allows you to run one-time events or event series with up to 100 or 1,000 people in attendance depending on your licence and sell tickets to them.

The essence of launching OnZoom is to enable anyone whether a nonprofit or event planner to list and sell tickets on the OnZoom marketplace.

Zoom launches Zapps

The company also announced the launch of Zapps; a new feature that integrates multiple apps into your Zoom experience. This is to ensure that you do not have to switch between apps while using Zoom. 

Zapps help surface all the applications you need to be productive and enable the free flow of information between teams before, during, and after the meeting,” the company wrote per TechCrunch. “Think of Zapps as an app store right where you need it most — in a Zoom meeting, chat, webinar, phone call, and even your contacts directory.”

While these apps can be sent as screen shares, you can also send them to participants in a meeting. 

Zoom will partner 35 apps including Asana, Atlassian, Dropbox, Hubspot, Slack, SurveyMonkey, Wrike and Zendesk as it rolls out Zapps.

Zoom recently rolled out two-factor authentication on both mobile and desktop. 2FA, according to Zoom, will enable admins to protect unauthorized access to meetings also known as “zoombombing.” Once 2FA is enabled, users will require a one-time code from a mobile to authenticator app, SMS, or phone call.

2FA is available across all Zoom platforms including mobile, web portal, and desktop client. The new security feature supports the time-based one-time password [TOTP] protocol. What this means is that it will work with the popular Google Autheticator, Microsoft Autheticator, and FreeOTP.

This puts to bed all controversies as a result of the company’s earlier decision to limit end-to-end encryption to paid users only. This time around, everyone including paid and free users will all have access to 2FA.

Author: Ola Ric

Ola Ric is a professional tech writer. He has written and provided tons of published articles for professionals and private individuals. He is also a social commentator and analyst, with relevant experience in the use of social media services.

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