Facebook to acquire Kustomer to streamline customer service queries
Facebook is set to acquire Kustomer, a customer service automation platform. It will offer more tools for businesses to manage customer queries via direct message. Kustomer uses AI to detect customer queries. Then it responds automatically based on context or reroutes messages to human service agents. “Our chatbots enable end-to-end resolution across chat, social and messaging applications to handle repetitive conversations and...
Twitter Verification to Return in 2021
After a three-year hiatus, Twitter verification will be back. Source The little blue checkmark next to a name that you see on some celebrities is a perk of verification that started in 2009. You can only get it if the social media site considers you an authority. Before, Twitter would decide whether to verify you or not. It means that you couldn’t request it. You needed to grow your profile to the point that people would...
Twitter addresses early concerns over Stories-like Fleets
Twitter has addressed early concerns about its new disappearing-tweets feature Fleets. Multiple users raised anxieties over its availability and openness while in use. The company slowed down the rollout last week after several issues. Its backend server could not keep up with the number of users. The high demand also caused other errors to some users. Twitter says it has fully resolved all the problems. And it dismissed the other...
Snapchat’s short-form video feed Spotlight copies TikTok
Facebook infamously copied the Snapchat’s Stories feature. Now the latter is taking a page from former through a new feature called Spotlight. Snapchat has launched Spotlight to replicate TikTok. It aims to gain traction via a tailored feed of short-form videos. Snap is using its collection of Snaps to recreate the TikTok experience. Here’s what Snapchat’s Spotlight feed of short videos looks like… pic.twitter.com/ZaudyMuUFF—...
Facebook Revealed 1 in 1,000 Views is About Hate Speech
For the first time in the history of Facebook’s existence, it revealed how widespread hate speech is on its platform. Hate speech is rampant in social media, no matter what platform you’re using. And for the first time, Facebook exposed the pervasiveness of hate speech on its platform. It stated that this type of content accounted for 0.11% of content views from July to September. It means that for every 1000 views, 1 is hate...
Facebook Launches E.gg to a Broader Audience
It brings back the Internet that we knew in the ’90s. https://npe.fb.com/2020/11/18/egg-free-your-creativity/ Facebook announced that it’s launching a new app called E.gg. But it’s only available to users in the US. The company built it for freeform creative expression. You can create freeform pages that you can share on the web. The raw spirit of the early Internet is the inspiration of E.gg. During...
