The company, best known for the free blogging service WordPress.com, is about to get into the ‘selfies’ game, but not with a picture (like Ellen Degeneres) but with a new mobile app. Released a few days ago, seemingly without an official statement or press release from Automattic, Selfies is a new social app available through their official website GetSelfies.com as well as the official market for Android devices.
Although it may seem strange that a Selfies app released from a major social networking company, such as Automattic, hasn’t received the press coverage it deserves, it is not out of the ordinary. According to the FAQ found on the Selfies app official website, the company wanted to see what would happen if they just the program out there.
Working on a new photo app for Gravatar, the developers at Automattic “started having a lot of fun taking selfies” and decided to share the enjoyment with a wider audience. Currently the Selfies app hasn’t really taken off, being downloaded somewhere in the range of 100-500, but it truly does have the potential to become huge.
With extremely simple controls and user interface the Selfies app lets you easily take a picture of yourself, add a caption and share it with your friends. A mix of Snapchat and Instagram, the Selfies app is the fourth experiment the Automattic company has toyed with. According to the former CEO of the company Toni Schneider, they are working on a number of cross-platform social applications and they won’t stop with the Selfies app. However, no information regarding further projects was released.
Schneider also stated that the response of the public wasn’t what they were expecting (currently with only about 100-500 downloads), thus they will be looking to adding a filtering system to the content with captions, letting people post their photos to a wider network and audience. Currently there is a single public stream of selfies in the app and you can respond with your own captioned selfies to them.
Currently the Selfies app by Automattic is only available for free for the Android mobile platform. The sole reason for this is that before it ‘morphed’ into the Selfies app, the service was intended for Gravatar and the users on their blog responded that they would like to see the photo app first on Android.
Do you believe that the Selfies app is too much or do you think it will blow up and become bigger than Instagram/Retrica? What’s next for the world of selfies?