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Google sued for downgrading links to MailOnline articles
Apr21

Google sued for downgrading links to MailOnline articles

Image Credit: ABC One of Britain’s popular online publishers MailOnline, has sued Google for allegedly downgrading links to its content. MailOnline is claiming that the search engine giant hid links to its articles on topics such as “Meghan Markle” and “Piers Morgan,” and this has now prompted the publishing company to sue Google.   Mail claims that Google has too much control over the online ads market, and systematically downgrading...

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Dealing with Business Risk
Apr17

Dealing with Business Risk

Dealing with Business Risk Source – nytimes.com The one thing that is definite about modern business and the times we live in, is that everything will change, and in recent times this change is happening faster than ever before. Such constant change causes an increase in business risk as it becomes much harder to plan when the economy or society is in a state of flux. It is thus essential for successful businesses to be able to...

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4 Tips for Setting Up Your Home Based Business
Apr14

4 Tips for Setting Up Your Home Based Business

4 Tips for Setting Up Your Home Based Business Source – CNN.com Whether it’s because you’re fed up with working out of an office where you have to punch a time clock, or you’ve waited for years to start your own small business, working from home is something that many people would like to do. While 2020 saw more people than ever working from their home office, that was out of necessity, most of them went back...

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4 Ways to Use Instagram Marketing to Increase Brand Awareness
Apr08

4 Ways to Use Instagram Marketing to Increase Brand Awareness

Source – www.nytimes.com With more than 500 million daily active users, Instagram is the prime destination for most marketers. Brands that are visible on the platform can grab the attention of this mammoth user base since 80% of them follow at least one business account. But, building brand awareness through Instagram marketing is easier said than done. The competition is stiff and users are volatile.  Then what? You need a...

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The Business-Wide Benefits of Contract Management Solutions
Mar30

The Business-Wide Benefits of Contract Management Solutions

The Business-Wide Benefits of Contract Management Solutions Source – Investopedia.com Dealing with contracts can be a major source of concern for many companies, as there are often so many little factors in play and such a lot of things that could potentially go wrong. In the worst cases, companies can enter into contracts that aren’t actually beneficial for them, and there are also risks of missing commitments, incurring...

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4 Facebook Advertising Strategies for 2021
Mar23

4 Facebook Advertising Strategies for 2021

4 Facebook Advertising Strategies for 2021 Source – about.fb.com Facebook advertising continues to be one of the top returning digital tactics for small businesses and growing brands that want to cost-effectively reach targeted customers at scale. But as with anything, the tips and best practices are constantly evolving.  Try These Facebook Ad Strategies Facebook ad spend has increased exponentially in recent years and will...

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