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All the very latest tips and news from our search engine marketing department.

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It's been called the trial of the century for more reasons than one. Not only does the story lend itself to a Hollywood movie...
google authorship

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June’s end brought the first big change for Google’s authorship feature, as the profile photos and circle count were removed from search results. Why?...

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It's amazing to me how many website owners and marketing teams do not take advantage of the data found in their web analytics reports....

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Snapchat is known for its ephemeral text messaging, but the company, like so many others, desires to grow financially – and mobile ads are...

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When most people launch a new website a key focus of their attention is the homepage. Conventional wisdom says that this is the first...
google ssl certificate

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Google has announced that websites with HTTPS/SSL protection will now have their ranks boosted in the search results, because of changes in their search...
google panda

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With Google’s search engine algorithm, Google Panda, hitting websites and penalizing them for various practices, websites are on the lookout for this animal that...

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When analyzing a website’s conversion rate, it’s easy to get lost in the numbers. Website analytics reports usually consist of graphs, trends, and metrics that...

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Social media has grown tremendously over the last decade or so. Everyone who’s anyone partakes in some form of social media networking. You can...

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Unless you've been living under a rock, by now you will have heard of "net neutrality" and that a lot of people are saying...

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Politicians and staffers take note: get online or get out of the way. Let's start by reviewing the evidence. Exhibit A: the USA's Presidential election in...
Dota 2 International 2014 eSports Event

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Every now and then a little idea turns the world on its head. A game, derived by a mod, supported by the community and...
Google AdWords Express App iOS Android Platform

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Google has launched a new native iOS and Android app for their AdWords Express advertising platform which lets you easily create an online Ad...

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Since Google AdWords Remarketing (also called re-targeting) was released from Beta testing in early 2010, online advertisers hit the ground running experimenting with this...
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