So you are an entrepreneur and you’ve heard time and again you should use Pinterest for business to boost your venture. Why should you do that? Simply put, it is because Pinterest can deliver results if you know what you are doing. This is why businesses should leverage the use of Pinterest to drive traffic to their websites and in turn generate more to sales. Pinterest has been showing some really great numbers since its launch but the social network does not get that much attention from regular business owners.
Why is this the case? It may be because Facebook is always in the limelight – hogging all the attention and becoming almost always the first thing people think about when you say “social network”.
This, coupled with the not so good performance Facebook has in driving sales, makes people dismiss Facebook, and more so lesser known social networks, for business use. But given that the tools provided by social networks are used right, they can be very effective tools to drive people to your site and generate more sales.
In This Article:
What is Pinterest?
If you’ve never heard of Pinterest much less Pinterest for business, you might want to go out a bit more. Kidding aside, here is a brief explanation of what the site is and how it works. First off, Pinterest is a social media site. It now offers Pinterest for business accounts.