Twitter has inked another live partnership deal—and this time it’s with the British Broadcasting Corporation. The new partnership is towards the forthcoming election in Britain. The deal will see Twitter bring live video and breaking news from the BBC’s coverage of the election.
The coverage is scheduled to begin tomorrow May 31 when the microblogging company will livestream The BBC Election Debate. Twitter will also broadcast “the two Question Time Leaders Specials on 2 and 4 June; The Newsbeat Youth Debate on 6 June; and finally the Election Night Results Special on 8 June,” the BBC Media Centre said on Tuesday.
The livestreaming won’t be different from previous streamed events, and the coverage will be available to Twitter users on mobile and web. It will also include live tweets with reference to similar hashtags, such as #bbcdebate, #bbcqt, and #bbcelection, reports TechCrunch.
Want to follow the election debates on Twitter? You can do so through a dedicated site bbcelection.twitter.com. You can also get regular updates of the events via the Twitter Explore section; a place dedicated for promoting live video on the microblogging platform.
Twitter is well stocked in terms of covering and livestreaming election related events. In 2016, the social media network partnered with CBS to livestream conventions of the Republicans and the Democrats. Millions of Twitter users were able to watch the streams on both mobile devices and the Web using the microblogging’s Live platform. The tool used by the company was tested by Twitter during the Wimbledon finals, and users were able to watch livestream in similar way. Videos were placed on the left or top, while a series of adjoining tweets with relevant hashtags were shown on the page.
Twitter’s COO and CFO Anthony Noto broke the news at BuzzFeed News and it’s going to be named Twitter TV or The Twitter Network. “We will definitely have 24/7 content.” “Our goal is to be a dependable place so that when you want to see what’s happening, you think of going to Twitter.”
Unsurprisingly, Twitter is exploring several other possibilities in terms of generating more revenues. It recently lost the right to broadcast the NFL games to Amazon, and it’s only normal for it to seek other possibilities. Confirming this, Noto once again said the company has many more projects: “We’re working on many, many things,” “There’s a lot in the pipeline.”
Twitter once again demonstrated its determination to make a name for itself in terms of livestreaming when the pyrotechnics display in Dubai was streamed live to millions of Twitter users across the world as 2017 was ushered in. Twitter, in conjunction with a partner based in the MENA region, streamed the fireworks in Dubai.
The fireworks extended across 500-acre Downtown Dubai, with millions of people watching from different locations across the city. The fireworks and display was orchestrated by a customized soundtrack, bringing to existence moments and aesthetic displays of fireworks of a “falcon flying high, swirling comets, and Arabian dance forms.”