Facebook App Center challenges Google Play as it lands in the U.K. and Ireland after its U.S. launch last May.
Facebook App Center, the social apps store of the world’s largest social network, came up with a strategy of catering its customers with a more “social” way of searching new apps that would lure them away from Google Play and Apple’s iTunes Store.
Downloads from friends, including their social activities, provides reference to users that will invite them to select an app to …

Social networking apps are gaining popularity, while gaming apps are slowly losing steam (Image: via mizwhiz.com)

Flurry, an advertising and mobile analytics company, reports that smartphone users now spend the same amount of time per day (24 minutes) on social networking apps as they do on game apps. In addition, they spend around 66 percent of their time using smartphone apps playing games or socializing.
Playing games was the dominant smartphone activity for 40 months straight, until …