iOS Beats Android As Mobile Ad Platform – Opera

Apple’s iOS platform has been crowned as the most lucrative among mobile platforms, besting Android and others, according to a new report from Opera Software.
According to the first edition of the State of Mobile Advertising report from the company which makes the Opera web browser, the iOS platform delivered more than the Android platform in the key metric called eCPM.
ECPM is the acronym for effective cost per mille which measures the revenue an ad publisher earns per thousand ad …

Authors Guild concerned over Issue involving Apple and Book Publishers over e-book Prices

Recently, reports came about US Justice Department planning to file an antitrust suit against Apple and five major book publishers for allegedly colluding to increase e-book prices. Now the Authors Guild in US has expressed its concern on the matter stating the move would not be appropriate for the physical bookstores, reports AFP.
 
Authors Guild president Scott Turow, author of the best-seller novel “Presumed Innocent” recently wrote a letter to guild members.
 
“Our …

Facebook Like button becomes Shared

Facebook’s ubiquitous share button now has most of the functionality of the Like button, following release of a major update today, and months of minor updates over the last few months.  The Share button is being phased out.

Facebook members may now not be so quick to click on the Like button because when doing so, a link to the story with a full headline, summary, and picture will appear on their Facebook profile wall, comments can be made, and the story will appear on all their friend’s …