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How to Advertise on LinkedIn – The Proper Ways
Oct06

How to Advertise on LinkedIn – The Proper Ways

LinkedIn isn’t a popular social media to advertise your business. But to those who are already using it would accede to the fact that this site could give you laser-focus ad campaign. What are the Options Available at LinkedIn? There are aplenty. Sponsored Content It works the same way as “Boost Post” of Facebook. With this Sponsored Content or Update, you’ll pay to have your post displayed outside of your circle. Sponsored Mail This...

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Social Media Marketing Tips for Beginners Only
Sep20

Social Media Marketing Tips for Beginners Only

You may have already used social media to provide updates of your travel, job and other things to your family and friends. But updating your friends/family is different than when you update your fans/followers/potential clients using social media. In this post, I’ll highlight some of the most important things that you can follow to start your social media marketing campaign for your business on Twitter, LinkedIn and Tumblr On Twitter...

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LinkedIn Publishing is Expanding to Cater Global Markets
Aug09

LinkedIn Publishing is Expanding to Cater Global Markets

In addition to reducing the emails LinkedIn sends to its subscribers, the company is also expanding its publishing platform. According to its latest blog post, it’s launching its platform for those who speak Portuguese. But before you dive into its LinkedIn’s publishing platform, you have to remember that it’s quite a different thing from your company’s blog. The audience here is unique. The evolution of this publishing platform has...

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LinkedIn Listened – No More Spam-Like Emails
Jul30

LinkedIn Listened – No More Spam-Like Emails

LinkedIn finally listened. The social networking site for job seekers is known to send a flood of emails almost every day. And most of those emails are non-essentials. Hence, they go straight to the trash bin. If it were a person, it would be a person who looks professional and nice but has the tendency to give strangers several business cards. Annoying. Because of its aggressive email blasts, it has become the subject of public...

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LinkedIn vs Facebook for Professionals [Infographic]
Dec29

LinkedIn vs Facebook for Professionals [Infographic]

In the world of professional networking, the internet has become the “virtual rolodex” for business people. This infographic from Richard Madison of The Brighton School of Business & Management examines the differences and benefits of Facebook and LinkedIn for professional use. LinkedIn LinkedIn is a professional network, which has monetized its connections through its tremendous power as a corporate recruitment platform. With...

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