Recall that Apple recently launched Business Chat feature in its messaging app iMessage? The feature, which is currently only available to users in Canada and the US is attracting the right kind of attention, especially from T-Mobile. The mobile carrier has announced that its customers will be able to chat with its representatives via the new feature.
“Starting today, through Apple Business Chat on T-Mobile, you can change your rate plan, change your address and buy a new phone. You can ask questions, make a payment, check your balance…you can even send us screenshots so we can quickly and easily troubleshoot any issues. Just shoot us a message,” Mike Sievert Chief Operating Officer of the mobile carrier announced.
The Business Chat option on iMessage is an addition to several other options made available by T-Mobile where customers can reach out to the company. Instead of calling or sending email or chatting with the carrier via DM on Twitter, they can as well choose to make their complaints known on Business Chat.
How it works: simply swipe right on iPhone, search for T-Mobile and hit the Chat icon. You can also search for T-Mobile in your Maps and hit the Chat icon, the company explained.
Business Chat feature was a part of version 11.3 update of iOS that was recently released. The feature made its debut during the last 2017 WWDC when it was previewed. It Business Chat allows you to message companies in iMessage same way Facebook users chat with businesses on Messenger.
Business Chat as a feature could spark some massive competition with Facebook, and could provide users with huge opportunity to interact with brands.
Aside from T-Mobile, some companies that have signed up as early birds include Home Depot, Marriot, and Wells Fargo. The option to chat with businesses will show up for participating businesses as soon as you search for them on Maps, Safari, or Spotlight Search on your iPhone.
Although Facebook has the edge when it comes to how long it has been doing this on Messenger, the fact that it is battling hard to retain the trust of its users over a recent data issue gives Apple a glimmer of hope. Apple and iMessage may not have the mammoth user base that Facebook and Messenger enjoy at the moment, but it will be a wrong move to underestimate the former in terms of catching up.
Business Chat on iMessage allows you to ask for information, schedule appointments, and make purchases all within the app either on your iPhone or iPad.
In terms of payment, recall that Apple Pay is already a part of iMessage. As a matter of fact, users can send and receive money via Apple Pay on iMessage. Aside from being able to send and receive money on the chat app, you will also be able to spend the balance via a virtual Apple Pay card.