According to a recent survey by the Pew Center for Internet and American Life, only 8 percent of Americans check their Twitter online daily. One contributory factor could be the fact that Facebook is getting a lot of media attention recently, with the wedding, the poorly performing IPO, among others.
According to the survey organizers, 8 percent is actually an improvement from the 2 percent value of November 2010, and 5 percent from August.
However, these are small percentages compared to when the survey organizers asked whether Americans used social networking sites Google Plus, LinkedIn or Facebook. Sixty-six percent responded yes to that question.
While the comparison between Twitter and social networking sites in this study may be vague, it could mean that this difference in percentages shows that Americans use Facebook more than Twitter. We can easily assume that a huge percentage of those who participated in the survey were Facebook users, according to Aaron Smith, who works for Pew as a research specialist.
Twitter continues to make headlines though, but not in the popularity section. This social-networking-slash-microblogging-site was as an avenue for Q&A sessions with the president of the United States. Moreover, it has helped consumers, including famous personalities, to rant against unsatisfactory customer service.
According to a writer from Forbes, in illustrating how Twitter seems to be a necessary form of communication, but in fact it is not as popular, “Twitter is growing in all sorts of ways.. But in terms of the overall proportion of the population engaging with the social messaging service, it might be in a bit of a lull.”