LinkedIn, proving more versatile as the top enterprise-focused social network of the world, is the top sales tool for sales representatives, says a new survey.
The survey comes from Jill Konrath and Ardath Albee who detail their findings in an eBook titled Cracking The LinkedIn Sales Code.
The survey lists 3,094 participants with varying roles in the sales industry including inside and outside sales representatives, consultants, sales managers and entrepreneurs. They also come from varying sizes of enterprises from small to large.
According to the eBook, 4.9 percent of those surveyed can be considered as Top Sellers and these people say that LinkedIn has been a very useful tool for them in their line of work.
These Top Sellers are found to be spending six or more hours per week on LinkedIn than other sales reps, implementing their plans.
Because they use LinkedIn so much in their work, they consider it to be an integral part of their business dealing.
One of the main uses LinkedIn offers to these top sellers is searching for and targeting people who they want to connect with, the eBook says.
Needless to say, Top Sellers on LinkedIn have great profiles that go beyond just being a resume: their profiles highlight results they can deliver to clients.
Image from Terry Chay on Flickr (CC)