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3 ways social media helps students in learning science
Mar28

3 ways social media helps students in learning science

Social media is often portrayed as detrimental to students’ learning and growth. Reasons cited include time wasted in chatting and engaging in other social media related activities such as commenting, tweeting, posting pictures etc. But, as every thing has at least 2 aspects, social media also aids students in STEM (Science, Math, Engineering, & Technology) education. A study conducted by University of Kansas found out that...

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What Can Tech Companies Learn From Snapchat When Releasing Updates?
Mar03

What Can Tech Companies Learn From Snapchat When Releasing Updates?

Unfortunately, you can’t please everybody. The people who create tech interfaces must recognize this fact. These individuals need to think about clashing ideas from users to boost the experience on their favorite platforms. However, their consumers aren’t the only ones whose choices need to consider. Apart from their users, they also have to count their advertisers. They are the ones that desire their photos and videos prominently...

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How Brands Can Use Consumer Behavior Data on Social Media to Boost ROI
Feb24

How Brands Can Use Consumer Behavior Data on Social Media to Boost ROI

More than just a platform to get your brand known to a wider audience, social media is a significant source of consumer behavior data that can help you improve your overall marketing strategy and, ultimately, your ROI. Why track social media behavior Consider social media’s massive influence on the buyer’s journey. In an International Data Corporation global survey, a vast majority of top-level business executives (84%)...

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Is Technology Killing Us Slowly?
Feb17

Is Technology Killing Us Slowly?

Technology boosts intellect and bridges gaps. But something seems amiss. We have lost our sense of purpose. We develop new technologies only to prove that we can do it. In a tech-driven economy, we produce more information than we can consume. And the producers compete for our short attention span. If their business model gets us hooked, they consider it successful. But what we see is superficial. As tech booms, we become more...

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Social Media Use Linked to Overspending and Overeating, Study Shows
Feb14

Social Media Use Linked to Overspending and Overeating, Study Shows

In December 2017, Facebook social scientists posted study results on how the social network affects the mental health and mood of its users. The blogpost, authored by research head David Ginsberg and scientist Moira Burke, cited several studies accusing social media for the rise in depression, disaffection, and anxiety. “Compelling,” they thought. One study found a connection between clicking Likes and links and a low sense of mental...

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Pinterest Lens now with more than 600M visual searches per month
Feb11

Pinterest Lens now with more than 600M visual searches per month

Pinterest Lens continues to rack up the numbers one year after its launch. Its users have been searching for images taken with the in-app camera using Lens. And the user base continues to grow. To celebrate its first anniversary, Pinterest says it now has more than 600 million visual searches per month. The milestone is consistent with its last announcement. In August 2017, the company reported an increase in visual searches of nearly...

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