Social Media: Winter Is Coming [INFOGRAPHIC]

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The domains have extended, the vanguards are in place, the stakes are high — for these strategic advances, social networks have set up defenses to thwart the elusive plans of competing social media platforms. The battles for cyberspace and online domination are at stake.

Hootsuite, the popular provider of social media management software, has published graphically the rivalry between the major houses of social media: Facebook, Google, LinkedIn, Pinterest, Tumblr, Twitter, and YouTube. The company deemed befitting an infographic based on the widely popular book and TV series Game of Thrones to visualize the competition, as well as the paths leading to some of the houses: Instagram Way, River Vine, and TweetDeck Trail.

For readers who do not fancy infographics, continue reading. For infographic lovers, scroll down to the image below.

Social Media: Winter Is Coming

The signs of social media winter are upon us. In recent years, relations between the biggest houses in the realm have turned cold. All Paths Intersecting (API) the largest of houses, House Twitter and House Facebook, have been blockaded or cut off. Who has suffered the brunt of these actions but the citizens who use these networks. The following map illustrates the tense relations between these houses and how it has affected travel within the social media realm.

The Seven Houses of the Realm (arranged in order of population)

1. House Facebook: founded in 2004; houses 1.1 billion citizens; “Where every moment lives for eternity.”

2. House YouTube: founded in 2005; houses 800 million citizens; “Where time disappears.”

3. House Google: founded in 1998; houses 390 million citizens; “Information is power.”

4. House Twitter: founded in 2006; houses 200 million citizens; “Few words can say a lot.”

5. House LinkedIn: founded in 2003; houses 200 million citizens; “Everything is inextricably linked to business.”

6. House Tumblr: founded in 2007; houses 70 million citizens; “A picture is worth 1,000 words, a gif even more.”

7. House Pinterest: founded in 2010; houses 40 million citizens; “The pin is sharper than the sword.”

Five Important Events That Unfolded

1. House Twitter blocks House Google

In the summer of 2011, the House Twitter allowed its agreement with the House Google expire, bringing an end to Google’s Crossing of RealTime Search and destroying the pier used by the citizens of the two regions.

2. House Twitter blocks House LinkedIn

Its second move in as many months, House Twitter cuts off drawbridge access to its region through Instagram Way, the road owned and maintained by House Facebook.

3. House Facebook blocks House Twitter

Perhaps in retaliation, in the winter of 2012 House Facebook created a blockade of its own, preventing travellers from using Instagram Way to connect to Twitter. The two blockades noticeably limited travel between the two houses.

4. House Facebook blocks House Twitter

After blocking access to Instagram Way, House Facebook cut off another point of access between it and House Twitter by blockading the River Vine. The move prevented travellers from using River Vine to find friends and family living on the territory of Facebook.

5. House Twitter blocks House Facebook

Relations between these houses have only soured. House Twitter, in March of 2013, cut off the main bridge on TweetDeck Trail, one of the remaining access ways between it and the people of Facebook.

social media wars game of thrones style


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Author: Francis Rey

Francis is a voracious reader and prolific writer. His work appears on SocialBarrel.com and several other websites, covering social media, technology and other niches.

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