Social Media Privacy Policies Protect Employees’ Private Accounts

New privacy laws for social media have been ratified across several states in the United States. In general, these laws prohibit companies from requesting employees and job seekers that they log in to their social media

Facebook Apps and Third Party Tools for your Facebook Marketing Efforts

In the world of small businesses, there are those who don’t know how to use social networking sites like Facebook and Twitter for their marketing efforts. If you are a small business owner and you want your business to have a Facebook presence, the following tips are for

Twitter and Fox Collaborate for Program Endorsements

Twitter collaborates with Fox so that it can make endorsements on the micro blogging social networking site. (Image: via twitter.com)

Twitter has recently collaborated with Fox to endorse the programs of the television broadcaster and let advertisers reach television audiences as discussion regarding the shows is going on in the micro blogging social networking

Google+ Recommendations Goes Mobile, Google Consolidates Storage

Finding a worthy read in your website and sharing it with friends encourages better engagement and loyalty, says Google+. The team behind Google’s social networking site merged elements of Google+ and Google Search to recommend the right content from your mobile site, at the right time.
Google+ Recommendations makes suggestions to keep users, or friends, engaged and updated about the latest posts on your mobile site.
The Google+ team said the new feature considers three factors to deliver …

Google+ Persuades Major Brands to be more Active

Google has a hard time convincing major brands to be more active on Google+ than in other social networking sites, such as Facebook and

Facebook Top Lawyer Leaves

Facebook General Counsel Ted Ullyot will be leaving the world’s largest social networking site.
Facebook revealed that Ullyot, 45, will be departing Facebook in July.
“Ted has been a valued member of Facebook’s leadership who built our legal team through an intense 5-year period in which we faced complex and high-stakes legal issues of all types. We wish him the best of luck in the future,” Facebook said in a statement sent to the media.
The Harvard University graduate joined …

Social Media Alters Buying and Selling Behavior

Social media has changed the way we buy and sell. According to Dan Pink, author of To Sell is Human, what customers have little of in the past is information. Determining the fair price of a product in itself is quite difficult to achieve before, and the sales persons would even make it hard for you to gain valuable

Facebook Integrated with Atlas for Big Data Analytics and More Relevant Ads

Facebook’s first quarter earnings for 2013 were released last week, along with the six key highlights of the quarter, three of them being about Big Data

Google+ Visitors Spend Less Than 7 Minutes On-Site

Google+ has a lot of catching up to do against Facebook, especially in one key metric: time spent.
According to Nielsen’s latest study, Google+ visitors hung around for 6 minutes and 47 seconds on average in March, while Facebook visitors spent 6 hours and 44 minutes on average during the same period.
The average time spent on Facebook, the world’s largest social networking site with more than one billion members, is down from the average 7 hours and 9 minutes visitors spent in …

Social Media Marketing’s Ultimate Goal: Lead Potential Consumers to Your Website

According to Melinda Emerson, chief executive and founder of Quintessence Multimedia, a company which focuses on content development and social media strategy, there is no point in using social media if your company doesn’t have a decent