Social media is the latest tool being used by real estate agents and anyone that sells and buys

According to a survey conducted by Groupon, 58 percent of small and medium-sized enterprises, or SMEs, will enhance their use of social media this

What do Amazon Web Services, Dropbox, Facebook, Google Accounts, Microsoft/Hotmail, PayPal/eBay, and Twitter now have in common? Two-factor

Twitter has taken things a step further to help brands earn more from the micro-blogging platform.
The company launched Wednesday a feature called Lead Generation Card, an addition to its Twitter Cards suite, that allows a business to draw in high-quality

A study conducted by CMO Survey shows that companies are beginning to give importance to voice metrics when it comes to measuring the impact of investments done through social

Graduates who will venture in advertising and marketing think they are not masters of digital media. They think the next wave of students who are 10 years younger than them will be the true “digital natives.” And they think standalone social media firms will vanish ten years from now to give way to content marketing and “PR

As Yahoo acquires Tumblr for 1.1 billion dollars, this is seen by many experts as a sign that social media is having a shift. The new social media users are looking for sites where they can have more active engagement in developing and sharing content that is meaningful and

A study conducted by Kenshoo Social, a social marketing platform, reveals that more than 33 percent of big social media advertisers are not content with their efforts. As such, more importance should be given towards having more high-level social media advertising methods and strategies that are more in tune with the social advertising goals of advertising

A survey by WeSEE, a visual classification firm, showed that more than two thirds of people will be discouraged to use a certain service if they see a video ad of it on Facebook that they deem

Nowadays, more and more people are using social media through computers, tablets and mobile phones. In fact, social media is much more frequently used now for communication than texting, emailing, calling and