A Facebook engineer who helped build the News Feed told InsideFacebook.com that only 1 out of 500 stories will make it through the News Feed. That was six years ago. The social network has yet to update the statistic, but it’s highly likely that its algorithm, EdgeRank, filters more stories now than in 2007.
PostRocket, a Facebook Marketing blog, has released a new infographic that confirms two things: the news feed is competitive, more than ever, and photo posts dominate it.
The number …

According to Facebook’s latest earnings report, the social network has seen several improvements from the first quarter of last year to this year: 665 million daily active users, a 26 percent increase; 1.11 billion monthly active users, a 23 percent increase; and 751 million mobile monthly active users, a 54 percent increase.
The numbers led to higher ad revenues for the company year-over-year: $1.46 billion total revenue, a 38 percent increase; advertising accounted for 85 percent of …

In a recent interview with Entertainment Weekly, Fast & Furious star Vin Diesel joked that Facebook owed him billions of dollars.
However, apart from making people laugh at the joke, the Hollywood superstar actually offers a valuable lesson to Facebook Page owners about how they can get more likes.
In the interview, Vin Diesel shares how he was once the owner of the world’s most popular Facebook Page.
When asked what he attributes his massive following on Facebook to, Diesel asked …

The Facebook development team includes a special group of about twelve engineers who monitor the algorithm of News Feed. This software engineers tweak EdgeRank – the algorithm – almost every week, conducting tests for beta features and adjustments to the program.
But what is Facebook EdgeRank?
EdgeRank is the algorithmic rule used by Facebook, the world’s largest social network, to fix the variables on each user’s News Feed. The three variables that help determine where and what …

One of the sure ways to boost engagement and likes on Facebook Pages is to create a contest and use a customized Facebook contest app.
However, not every business owner who has used this strategy can say that they did it right.
One of the biggest problem business owners have to tackle when using a Facebook contest app is the complexity of Facebook’s rules. Another is the process of creation of an app that fulfills the uses business owners want it to have.
For business owners who are not …

Facebook marketers are not born with the knowledge they have now. They are made. Thus they also make mistakes along the way, from fairly acceptable blunders to sheer unforgivable errors.
Facebook marketing is volatile. The slightest mistake may make or break a business strategy or online marketing campaign. And some pratfalls may attract negative feedback from followers and fans on the platform.
Try to avoid the most common, inexcusable blunders in Facebook marketing from happening to your …

What type of content should you post on Facebook and when should you post it?
The answer to that is that it depends.
However, what is certain is that if you are a tech savvy business looking to take advantage of the tools social media offers, you should post on Facebook.
According to Pagemodo in the infographic, “When you post great content, your followers will engage with it by liking, sharing and commenting.”
“Aside from endearing people to your brand, engaging content drives social …

Did you know that there are 13 million Facebook users who have never touched their Facebook privacy settings?
That may seem like a small number when taken in light of the 751 million monthly active users the company recently reported but 13 million is still a number which should not be dismissed.
READ: Facebook Reaches 751 Million Monthly Active Users, Earns More From Mobile Ads
According to this infographic, 28 percent of all Facebook users share all, or almost all, of their wall posts with an …

Facebook has recently changed its News Feed to put more emphasis on photos and videos. Don’t let your posts get lost in your followers’ News Feeds. Instead, ramp up your use of visual content and watch engagement soar.
You don’t need to hire a professional photographer or graphic designer to have enough visual media to share with your social media audiences. Check out the ideas below for visual content to share on Facebook.
1. Give a glimpse into your work environment
Do you have an …

Facebook is a simple and free to use social media site considered as the best to keep in touch with the people you know. Moreover, you can also prefer this secured platform to make new connections.
You can say that Facebook is basically a site that offers you everything; you could think of including safe interactive features, gaming facilities, and much more. This is the basic reason, which is why it has gained a lot of popularity in last few years.
Currently, Facebook has 500 million active …