As a social media manager, the biggest challenge you have is to find relevant, interesting content that you can share with your followers or fans.
Most managers spend hours of their time just to find content that is worth sharing, so they stay on top of the latest trends in their industry.
Unfortunately, there’s not enough time for this task. Thankfully, there are excellent social media curation tools out there that you can now use to curate your content.
Formerly known as Read It Later, Pocket lets you save articles that you can read and share with your audience later.
Its core idea is to have one account with numerous apps that you can plug in to save any content. You can add browser bookmarklets and extensions.
The best thing about this app is that it doesn’t ask any question. It just saves your article, and that’s it. You can access its web app or mobile to read the articles you’ve saved. What’s even better is that it strips out formatting to make the article looks nicer than its original.
Although it’s not a new service, it’s a very useful tool for your social media curation.
It’s an RSS feed that becomes the replacement for Google Reader. In here, you’ll need to register an account and add a few sources to this app. Browse them later through the aggregated news feed.
The app lets you aggregate all your favorite sources into one location right on your mobile device or desktop.
Furthermore, it allows you to sort out your sources by category, thereby, allowing you unlimited ways to organize your content that you’ve aggregated for your social media curation efforts. To gain access to its other features, you’ll need to pay $5 a month.
It’s useful in finding content that’s relevant to your audience and industry. But you need to fill out your profile first to customize the categories that it can pull from.
It has publishing and promotional features that you can use to repurpose your curated content to all your channels, like your blog, newsletters, and social media profiles.
It’s one of the best social media curation tools because it lets you search by keyword phrases and find questions related to your niche. With that in mind, you can have trending topics for your business and answers from where you can create content.
This tool lets you search by a certain topic and obtain slide presentations from other creators. From there, you can use it to create your own content.
In this tool, you can set up filters and ideas that are related to your industry. Furthermore, Quuu provides a constant stream of content that you can scan and sort through.
Although there are different social media curation tools out there, you can start using these tools to make it easier for you to share and aggregate your future social media content that you can share with your followers. The less time you spend in finding new topics, the more time you can have in engaging with your audience.