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How to Set Social Media Goals: S.M.A.R.T
Feb03

How to Set Social Media Goals: S.M.A.R.T

Social media goals are vital to succeed in social media marketing. With a solid plan, you can jumpstart your social media strategy.  Without a plan, though, you will not know whether or not you have achieved your goals. Regardless of your objectives, your goals must align with your marketing campaigns.  To reach your goals, you must write them down. However, when you set your goals, make sure that they are attainable.  To help you get...

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Social Media Calendar for 2020: Should You Use It? 
Jan18

Social Media Calendar for 2020: Should You Use It? 

Are you struggling to find a way to organize, publish and organize your social media content? If you are, then a social media calendar is a great solution. It will not cost you a lot of money.  Setting Up Monthly Goal to Help with Social Media Calendar  The first step to creating a social media calendar is to have an end goal for each piece of content. In that way, you can easily track what is working and what is not. You can also...

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Social Media Affects Customers Buying Decision: What To Do About It?
Dec17

Social Media Affects Customers Buying Decision: What To Do About It?

The number of people making purchases online is growing. More people are using their mobile devices to do their shopping. To help with their purchasing decisions, 74% of consumers are depending on social networks.  In a Hubspot report, 71% of consumers have higher chances of making purchases according to social media referrals. The majority of people also discover products through social media, particularly Instagram; while others...

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Reasons to Outsource Your Social Media Marketing in 2020
Dec14

Reasons to Outsource Your Social Media Marketing in 2020

Social media marketing is always changing. In 2020, expect to see a lot of changes happening on social media. For instance, you must focus more on traffic than getting more likes as Instagram is removing like count because it affects the user experience. Then, there is a strategy involves hiring an influencer. This type of marketing is vital to the success of your campaign. But social media users now are smarter. They opt to follow...

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Converting Social Media Likes or Leads to Sales in 2020
Dec01

Converting Social Media Likes or Leads to Sales in 2020

Social media marketing will remain a crucial part of your marketing campaign in 2020. However, you must use it differently. Instead of making it the end of your marketing, you should use it as a way to welcome your potential customers. You may use valued metrics in the past. But followers, likes and other metrics do not carry a lot of weight to your marketing. The most important thing in social media marketing is to generate quality...

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Marketing eCommerce Store on Social Media
Jul01

Marketing eCommerce Store on Social Media

Marketing eCommerce store effectively can help you build a huge loyal following. Unfortunately, it is not as easy as it was before. Should you still use social media to attract traffic or just leave it? It is not easy to market your eCommerce shop today. It is true. However, there are still ways that can help you promote your products. 1) Use Influencer Marketing Most millennials listen to their peers’ recommendations before making a...

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