Local business owners can draw more foot traffic to their establishments through Instagram than any other social networking site – just look at its impact on restaurants and the food
Marketing no longer relies entirely on sales of products or services, or even solely on brand creation and engagement. While those are key factors, there’s more you must consider with all deliberate
The new year calls for business owners to start thinking about how to enhance their marketing and branding efforts. If you are a business owner, you should definitely try using social media to do just that. Social media sites like Twitter, Facebook, Pinterest and LinkedIn provide business owners with an efficient and cheap way to bring their messages to their target
Facebook has acquired the team behind Branch and Potluck for an estimated $15 million, unnamed sources first told The
There seems to be an endless discussion in tech circles over the continued viability of SMS. It’s a legitimate topic; after all, SMS has now been around for 21 years, which in tech years is way beyond the average lifespan. Furthermore, the booming rise of Over-the-Top or OTT-based messaging services such as WhatsApp only adds fuel to the discussion. But some experts suggest that the whole doomsday scenario regarding SMS might be a bit overplayed.
The Emergence of Over-The-Top Apps
OTT message …
As a business-owner, part of your New Year’s resolution should be to try to figure out if your social media efforts are effective in terms of getting the results you want efficiently, and what aspects in your strategy needs to be improved. This could mean having new aims and objectives and drumming into better
When it comes to privacy, Facebook allows us to go to the account and privacy settings and tweak them on our own, and we can do certain measures so that our posts can be seen and be open for interaction by the people we
Google+ promoted posts still run in beta but, the same as how it works on Facebook, this type of endorsed content allows you to direct a timely message to your target
Small business marketing have seen tremendous growth thru SMS, short for “Short Messaging Service” but popularly known as “text messaging.” It’s among the new media to set ablaze the whole marketing world with excitement in the last few years. This article talks about the bedrock of SMS marketing, helping you choose if a highly targeted, more specialized form of marketing is an apt approach for your
Hate it or believe it, Facebook is here to stay. In fact, it will register an even more significant presence in 2014. The gargantuan social network, with over a billion active members, has become an integral part of daily lives of people and more importantly, an indispensable marketing and advertising tool. So what 2014 holds for Facebook advertisers? Here is a short perusal.
The headlines of an interesting story published in the Guardian recently (Dec, 2013), read, “Facebook ‘dead and …