Early Instagram advertisement viewing shows that promotional messages on the Facebook-owned, photo-based social networking service are
Brands have become accustomed to studying and evaluating the online behavior and needs of knowing or unknowing consumers that this targeted information has become crucial aspects for companies of all
ComScore has partnered with Shareablee to allow brands, agencies, and publishers to gain better understanding on the drivers for audience engagement with social
If you want to use an old-fashioned way to boost search engine ranking, use keyword-rich anchor text links. If you want the latest techniques, get links for the brand name and be satisfied with
Facebook made several announcements late last week, including a new Boston engineering team and office, a TV guide feature for its Android app, a redesigned Facebook Like button, and star ratings on desktop
YouTube has updated its comments with a new format for threaded replies, improved list, and Google+
It’s no secret that social media is a valuable tool at the forefront of online business and digital marketing. This can be used to great effect and, with the right strategy and patience, can bring your business a whole new audience or customer
Many companies began their social media campaigns without a firm grasp on the costs. Marketing executives likely chose this direction for two reasons. First, there was little basis for figuring out the exact costs in this new type of marketing channel. Second, many assumed the total costs would be low due to the relatively inexpensive costs for online distribution. The expenses seemed nil when compared to the cost for many traditional marketing venues such as buying time to air a television …
Social marketing advertising puts the marketing in the hands of the customer instead of the company. In this way, it creates a new marketing channel and another effective method of connecting with the
Note: This is part of our “Strategies for Bloggers” series that started with strategies for social media marketing, followed by content marketing and email marketing.
This article aggregates strategies on how bloggers, regardless of their level, can reach out and interact with their target audience.
New bloggers who intend to go full-time in this line of work may find it baffling to promote and market their blogs, but there are several approaches and tactics they may attempt to do that …