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5 tools for your WordPress site to get more subscribers and conversions
Mar26

5 tools for your WordPress site to get more subscribers and conversions

With all the competition out there, it’s easy to get overwhelmed by the amount of work you have to do in order to become relevant. Having a WordPress website take off and grow organically is all about finding the right tools and content for your audience. The most important thing, however, is to make sure your website is prepared to accept different external plugins and tools. Always check your compatibilities and manage your tools...

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Why do companies invest in content marketing strategies [Infographic] 
Mar22

Why do companies invest in content marketing strategies [Infographic] 

  Why do companies invest in content marketing strategies? This is a question that CopyPress wanted to answer in its annual State of Content Marketing survey. CopyPress interviewed more than 300 agencies, in-house marketers, and freelance creatives to learn why people are invested in this field and how they hope it will change over the next few years. If you don’t know where you’re going, how will you get there? Check out the...

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Learning from Video News & New Media in SMM
Mar19

Learning from Video News & New Media in SMM

There used to be a time when investing in video ads was a major undertaking, with minutes of airtime paid for in the thousands. Now, everybody has the ability to create and broadcast content using the cameras and mics attached to their internet-connected phones. With peak popularity in apps like Snapchat, Instagram, and Vine, the acclimation to produce and consume video content as part of everyday life has never been higher. Video...

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Thanks to Influencers, Follower Size is Not as Important 
Mar18

Thanks to Influencers, Follower Size is Not as Important 

  As with most things in life, quality over quantity is ruling the day for social media influencers and how it relates to follower size. This means that you can be more efficient with your social media audience targeting by finding and tapping into the right influencers in your industry. Sure, a big celebrity might have a huge following, but are their followers your target audience? While 2016 was the year many learned the term...

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5 must-have tools of a Social Media Manager
Mar03

5 must-have tools of a Social Media Manager

The task before the social media manager has never been more tasking than it is today. Actually, there are more tools available for him [the social media manager] to ease his work; but did you know that it really is not as easy as it looks? He has to post, tweet, retweet, and republish his content at different times of the day. What is prime time in one part of the world may not be significant to other targets in other regions. He...

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7 Key Questions You Need to Answer to Get Loyal Facebook Fans [Infographic]
Mar02

7 Key Questions You Need to Answer to Get Loyal Facebook Fans [Infographic]

  Now that you’ve created a Facebook page for your business, now comes the difficult part… growing it. How do you exactly do it so you can improve your presence, increase brand awareness, and eventually get more customers on Facebook? Step 1: Get more Facebook Likes Step 2: Increase your engagement rate Let’s discuss step 1 first, shall we? First of all, you don’t HAVE to buy Facebook Likes right away. You can simply ask your...

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