Nokia brings back memories of old with relaunch of the iconic 3310

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Nokia 3310

Credit: http://gizmodo.com/everything-you-can-and-cant-do-with-the-new-nokia-331-1792785860

The iconic Nokia 3310 has finally been relaunched by Nokia, and is grabbing all the headlines globally. Back with a bang? Not sure how to describe its reentry, but the 3310 is surely going to bring back old memories.

Unlike the first time the phone hit the market two decades ago, the new Nokia 3310 features an internet browser as well as a color screen. Priced at $52, the phone is designed for the emerging markets, and comes with the popular snake game that got millions of people glued to their phones back in the days.

Business-wise, relaunching the 3310 is probably a smart move on Nokia’s part—the phone enjoyed a lot of buzz before it was discontinued in 2005. The handset boasts long battery life, and the same hardness that stood it out among other handsets when it first made its entry almost two decades ago.

Nokia wants to make a big statement with the 3310—it wants to draw the attention of everyone to first line of affordable phones. It wants the world to know that it’s capable of making phones that are not only of acceptable quality, but affordable as well.

Video Credit: https://www.youtube.com/watch?v=3hlhjGMWpYg

Features of the 3310 at a glance:

  • About 22 hours of active use and about 744 hours on stand-by. This means you can spend longer hours talking and not have to worry about failing battery.
  • You can send and receive SMS [would have been shocked it the phone lacks this feature—it’s the least one can expect from any phone].
  • Unlike the first 3310 launched two decades ago, the new 3310 boasts of video and camera features. I won’t get my hopes high if I were you because the camera is 2MP with a led flash—don’t expect quality images.
  • FM radio. You can listen to radio FM on the phone.
  • Built-in MP3 player. The 3310 has a microSD card slot, which means you can store loads of your favorite MP3 songs. It also supports regular headphones with a 3.5mm jack and wireless via Bluetooth 3.0.
  • A weather feature that keeps you up to date with forecast in your city.
  • A new version of Snake. The phone unsurprisingly features the iconic Snake game—bringing back nostalgia.
  • Built-in browser. The phone has a built-in browser so you can access the internet. However, the speed can be very annoying since it only supports 2.5G mobile networks.

Downsides

The new Nokia 3310 is not for you if you are looking for a phone that enables you to chat with your friends and family via popular chat apps like WhatsApp, BBM, Facebook Messenger, Telegram, Snapchat, and the likes.

The Finnish phone maker sold its device business to Microsoft in 2014 in a move that took some of us unaware. No sooner had sales concluded between the two parties, Microsoft changed the brand name to Lumia to reflect the fact that it had taken over. However, things didn’t go as planned for Microsoft as the company could not achieve success at the same level as Nokia did.


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Author: Ola Ric

Ola Ric is a professional tech writer. He has written and provided tons of published articles for professionals and private individuals. He is also a social commentator and analyst, with relevant experience in the use of social media services.

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