A new study from the Pew Research Institute reports that, while former social networking star MySpace is surely losing users, those that remain are more diverse and open-minded.
myspace open minded study
Lee Rainie, director of the Pew Internet Research project, explained that people that come back to use MySpace consistently are more ethnically diverse and do so because they are looking to interact with a “range of people and ideas.” Rainie said: “Proportionally, the users of MySpace are more likely to be from urban areas and they might be the ’new cosmopolitans’, people who like diverse experiences and are open to them.”
The Pew study found that people that use the dominant social networking websites like Facebook, LinkedIn, and Twitter or not more open minded than the average person, and people that frequent niche social networking websites are less open minded.
The Pew study found that of the 2,225 people surveyed during October and November, a mere 7 percent of active MySpace users visited the site every day, compared to 50% for active Facebook users. The survey also found older users are warming up to the idea of social networking with the average age of adult users increasing from 33 years old in 2003 to 38 years old in 2010.
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