More Than Two-Thirds of Online U.S. Adults Use Social Networks
Nearly three-fourths of online U.S. adults are using a social network service, Pew Research Center’s Internet Project reports in its latest survey on social media usage and adoption. And it’s highly likely they’re using Facebook.
The study shows that 73 percent of online adults in the country have at least one social networking account. While Facebook still dominates this arena, many users have diversified to other social media platforms, with 42 percent of online adults using multiple social networks. And Instagram users are almost as eager as Facebook users to visit their social media accounts daily.
Of the five social media sites covered in the report – Facebook, Twitter, Instagram, Pinterest, and LinkedIn – about 36 percent of online U.S. adults say that they use only one social network, whereas 42 percent use multiple social networking sites. The remaining 22 percent didn’t use any of those platforms in the survey.
About 84 percent of Internet users in the coutrny say that Facebook is their only social network of choice. And of the Internet users with only one social network – and don’t use Facebook, 8 percent use LinkedIn, 4 percent use Pinterest, and 2 percent each use Twitter or Instagram.