Microsoft’s ‘Bing It On’ Contest Pits Bing Search Against Google Search

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Microsoft has launched a contest to help demonstrate how its Bing Search will fare against main rival Google Search.

The software giant is calling for people to test both online search engines in a side-by-side comparison with such confidence that its Bing service will emerge victorious.

A blog post from Mike Nichols, Corporate VP and Chief Marketing Officer for Microsoft Bing, says Bing Bing regularly outperforms Google in web search results quality based on its tests.microsofts-bing-it-on-contest-pits-its-search-engine-against-google-search

“Since relevancy of search results is the #1 driver of search engine preference, the time is right for a wake-up call for searchers – better web search results are available at Bing.com,” said Nichols.

“Today, we’re asking people to click and choose which web search results they prefer via a fun, non-scientific blind comparison test called Bing It On. Our mission is to show people it’s time to break the “Google habit” and that Bing has reached a quality level that will make it easy to switch. You can try it for yourself at Bingiton.com.”

Interested participants have the chance to win an Xbox 360, a Surface tablet, or a Windows Phone by tweeting results of their search comparisons.

httpv://www.youtube.com/watch?v=8Ik57Ifq_u8

More:

Microsoft Incorporates Facebook tagging in search engine

Microsoft Adds New Feature For Bing – Linked Pages

Microsoft Bing Surpasses Yahoo Search in the U.S.

Microsoft Bing May Soon Surpass Yahoo Search Traffic

 

Source: Bing It On


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Author: Francis Rey

Franz believes voracious readers are good writers. So, he reads or writes anything that piques his interest, especially social media. When AFK, he spends his downtime on road trips and binges.

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