LinkedIn wants you to filter videos like Snapchat with ‘Filters’

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Credit: https://blog.linkedin.com/2018/march/20/linkedin-video-stand-out-with-filters-and-text

How about a bit of a helping hand with those videos before posting them to your professional networking group? With ‘Filters,’ LinkedIn says you can add some spices to your videos to make them look even better. This is pretty much like what is obtainable when using Snapchat filter or Instagram, but just that it feels odd seeing an almost similar tool being added to LinkedIn.

Unlike Instagram or Snapchat, LinkedIn’s idea of filters is all about stickers—not that exciting. Instagram and Snapchat users can add GIFs, face effects, goofy stickers and many more—and those are just some of the major differences. For a start, LinkedIn will only let you add three types, including “ON THE AIR,” “WORK HIGH FIVE,” and “SIDE HUSTLE.”

LinkedIn also launched Text styles for adding context, which will allow your community to know what it is happening—and this works even when the sound is turned off. For now, three styles have already been added including FifthAve, Geometric and Plain.

Last August, LinkedIn added the ability to record and upload up to 10 minutes of native video that can be viewed by others. Recording can be done horizontally or vertically, which is one common feature with other major social media platforms like Facebook. The video feature provides an avenue for marketers to make a statement online.

While you will be able to access data and statistics of your video views on Facebook and Twitter, LinkedIn does it much better than those two platforms. LinkedIn’s new feature offers you incisive analysis including data of where people who view your videos work, the title of their jobs, and top markets where your videos are being viewed. You will also be able to access rich data about number of likes, comments, views, and shares.

In terms of valuable insights, you won’t get a better and richer view than what LinkedIn has in stock compared to other rival platforms. LinkedIn is data driven, and invests millions of dollars providing the right tools to help people achieve their minimum goal.

For brands and businesses, it’s one more addition that can turn things around for everyone. Imagine having a platform to showcase your rich and powerful storytelling video to millions of people out there.

Just yesterday, LinkedIn added an “Ask for a Referral,” button. The referral button is added next to the job where you know someone who works at a company that is advertising a job opening.

Referrals are not exactly something new when it comes to getting a new job. As a matter of fact, many job seekers find get to know about an advertised position in a company via referrals.

The feature only works very well if you already have an inside source [a friend or someone you know working in the company you wish to apply for a job in].

There is even more—LinkedIn has made it easier for you to see those jobs where you have someone already working within the organization. This is possible through the new job search filter to find those jobs within your network. If you like, you can combine this new filter along with others like location, industry, and many more. This will help you narrow down on the exact position you may want to apply for.


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Author: Ola Ric

Ola Ric is a professional tech writer. He has written and provided tons of published articles for professionals and private individuals. He is also a social commentator and analyst, with relevant experience in the use of social media services.

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