Web traffic going through Apple’s iOS platform has surpassed the web traffic from the Cupertino, California-based company’s Mac OS X, a new study has found.
The news comes from data gathered and analyzed by analytics company Chitika which says that iOS now generates more web traffic than Mac OS X.
This means that more Apple users are surfing the web through iPhones, iPod Touches, and iPads than though Mac computers.
In a summary of their data, Chitika says that “The data shows that the web market shares of iOS and OS X have been converging steadily since August.”
“iOS has been posting regular gains, and has experienced an overall growth of nearly 50%, whereas OS X has seen its market share decline by 25% since a high point in September,” it adds.
“February marks the first point where a reversal in position can be seen in the respective operating systems. iOS passes Mac OS with 8.15% of all web traffic, whereas Mac OS only sees 7.96%,” the analytics company reveals.