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Strategies To Ensure Your Mobile Design Is Also SEO-Friendly
May22

Strategies To Ensure Your Mobile Design Is Also SEO-Friendly

Nowadays, it’s not enough to have a mobile design. Instead, it should be SEO-friendly too. In a survey, conversion rates through a smartphone are increasing compared to the conversion rates on a desktop. Since mobile devices are getting more and more popular, this trend is expected to persist. Unfortunately, most websites are also designed for mobile devices. Thus, it increases the competition. So, how can you stand out from the...

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5 Tips To Make Your Website Stand Out
May06

5 Tips To Make Your Website Stand Out

Web design is a true craft. It takes not only coding skill, but also serious creativity and artistic vision as well as a feel for how the user will navigate through it. You don’t have to look far to find a website that’s any combination of garish, ugly, unintuitive, unreadable and poorly-optimised. And we all know from experience that poor website design can turn us instantly off, while a crisp, inviting design can draw us in to...

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4 Common Online Marketing Mistakes
Apr27

4 Common Online Marketing Mistakes

The field of online marketing is still relatively young. Inevitably, online marketers, especially those who are new to the field, will make mistakes as they go along. That said, the best way to move forward is to identify common mistakes and work towards solving them. Need help with your online marketing? Sherwood Integrated Solutions offers services from corporate barter to digital marketing consulting. If you’re looking for ways to...

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Thanks to Influencers, Follower Size is Not as Important 
Mar18

Thanks to Influencers, Follower Size is Not as Important 

  As with most things in life, quality over quantity is ruling the day for social media influencers and how it relates to follower size. This means that you can be more efficient with your social media audience targeting by finding and tapping into the right influencers in your industry. Sure, a big celebrity might have a huge following, but are their followers your target audience? While 2016 was the year many learned the term...

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4 Tools to Increase Conversion Rates at your E-commerce Store
Mar18

4 Tools to Increase Conversion Rates at your E-commerce Store

Congratulations on setting up your online store. We see that you’ve started getting the traffic you need on your site. But wait! This traffic isn’t converting the way you’d have liked. What is the use of traffic on the e-store when it isn’t converting into paying customers? It’s funny how more than half of the businesses spend less than 5% of their total marketing budget on conversion optimization. Just over a third of the businesses...

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How evolution of internet has transformed consumer retail experience [Infographic]
Mar17

How evolution of internet has transformed consumer retail experience [Infographic]

  Every year, the retail industry continues to grow and attract new customers. Although the growth in online retail has been significant, many customers still enjoy ‘’experiencing a product in person’’. Online deals and variety are massive influencers when it comes to internet purchases however, studies have revealed that 25% of shoppers will purchase their goods after they conduct a local search. 18% of these shoppers will then...

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