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8 Versatile Content Marketing Tools to Boost Retention [Infographic]
Jun25

8 Versatile Content Marketing Tools to Boost Retention [Infographic]

  The time when the primary brand goal was, by all means, to make a random person buy a product is long past. Now a single sale hardly plays a big role in the brand success. The main focus of the businesses concentrates on the customers’ retention and earning their loyalty. Why is it so? The logic is simple. If you trust some brand you’ll more likely return to it again then will look up its competitors. But most importantly, if...

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Here’s How Marketers Can Write Good Content for the Internet
Jun25

Here’s How Marketers Can Write Good Content for the Internet

Blogging is not something that is exclusive to story writers or people who just have “thoughts” anymore. Budding entrepreneurs and even big time businesses invest in blogging because it is what reaches people. Some of these companies even go as far as doing a domain check to see if they could have a website that is solely for blogging. So what they do is they write content, share it on their social media accounts, and hope against...

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How To Stay Ahead On Social Media?
Jun12

How To Stay Ahead On Social Media?

Clutter on social media is on the rise. Social media algorithms changed drastically affecting businesses’ way of marketing their products and services. In a 2014 study, it showed that 81 percent of small and medium-sized business owners used social media marketing. This percentage is likely to be higher today than it was three years ago. It’s undeniable that there’s tight competition on social media to market your brand. Six years...

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Features Of Snapchat You Can Use For Your Snapchat Marketing Campaign
Jun04

Features Of Snapchat You Can Use For Your Snapchat Marketing Campaign

With more than 150 million daily users, it’s not surprising to see marketers taking advantage of Snapchat for their marketing campaigns. But don’t jump into it immediately without a plan. This social media platform is more expensive than Facebook and Instagram. On Facebook, you can have a budget of $5 a day. Snapchat, on the other hand, is valued at cost-per-impression. Then, the ads would disappear after seconds; while Facebook...

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Strategies To Ensure Your Mobile Design Is Also SEO-Friendly
May22

Strategies To Ensure Your Mobile Design Is Also SEO-Friendly

Nowadays, it’s not enough to have a mobile design. Instead, it should be SEO-friendly too. In a survey, conversion rates through a smartphone are increasing compared to the conversion rates on a desktop. Since mobile devices are getting more and more popular, this trend is expected to persist. Unfortunately, most websites are also designed for mobile devices. Thus, it increases the competition. So, how can you stand out from the...

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5 Tips To Make Your Website Stand Out
May06

5 Tips To Make Your Website Stand Out

Web design is a true craft. It takes not only coding skill, but also serious creativity and artistic vision as well as a feel for how the user will navigate through it. You don’t have to look far to find a website that’s any combination of garish, ugly, unintuitive, unreadable and poorly-optimised. And we all know from experience that poor website design can turn us instantly off, while a crisp, inviting design can draw us in to...

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