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How email validation can boost your business
Jul30

How email validation can boost your business

More and more digital marketers these days tap into the potential of email marketing. They work hard on creating attractive campaigns and newsletters and growing their email lists. Communicating through email is much more personal and engaging that other platforms, but there’s one important step you should consider for full email marketing success: email validation. How can email validation help your business thrive? But first, what...

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5 effective social media tools to help you excel in online marketing
Jul01

5 effective social media tools to help you excel in online marketing

Today’s social media marker must add creativity in everything he does online. Decisions must not be based on just what others are doing, but what actually works for him. A trick that worked for a successful marker in the past may not necessarily go viral in today’s world—you must always be at the top of your game. To, however, put you at the top of your game at all times, you need tools—effective social media tools to help you excel...

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Top 7 Ways To Grow Your Audience Engagement Through Email Channels
Jun13

Top 7 Ways To Grow Your Audience Engagement Through Email Channels

It’s not far-fetched that email is one of the most powerful marketing methods for publishers. Whether you’re trying to build meaningful customer relationships, get excited about a new product, or increase sales, email is a clear winner for small and mid-sized businesses. You’ve probably heard this before, so it’s unbelievably frustrating to find that your email subscribers are not engaging enough. What is...

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Why Your Website May Be the Only Marketing Tool You Need
Jun12

Why Your Website May Be the Only Marketing Tool You Need

Your website is your sales funnel and public relations platform. It’s also your customer service and business relations department. Because these jobs are attached to your website, they help provide new leads. They are the resource for unanswered questions, and they can possibly help with software problems or an angry customer. All of this is related to marketing. Online marketing is geared towards interests and reliability. The most...

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6 essential channels for building an online marketing strategy
Jun08

6 essential channels for building an online marketing strategy

Building an online marketing strategy is no easy task. When it comes to SEO and increasing keyword rankings in Google, for example, many people imagine a whole team of skilled professionals laboring over complex math equations and statistics. The good news is that this generally isn’t what’s going on behind the scenes. Many small businesses are operating with much smaller staff than you probably realize, meaning that you too can take...

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Facebook is letting some users in Marketplace pay to promote posts
Jun07

Facebook is letting some users in Marketplace pay to promote posts

Facebook has opened an avenue for some users in Marketplace to pay to promote posts to their neighbors. Promoted listings will be seen by anyone even though they are not directly in Facebook’s Marketplace. Neighbors who are not in Marketplace will be able to see ads as “sponsored” posts in their News Feed; but of course, they must have a Facebook account. The social media giant, according to The Verge, says it is monitoring small...

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