Now everyone will get to love Instagram Stories even more. Instagram has announced that its own version of Stories, which the company copied from Snapchat a year ago will now be available on web. It means you can now view what your friends are doing at the moment on Instagram.com.
Interestingly too, Instagram also announced that users will be able to post their stories on the web version in the coming months. So, be on the lookout because pretty soon you will be able to do what you love doing via mobile on the web version of the platform. It makes things easy actually, and also means you will no longer be restricted to doing what you love the most on mobile.
The Facebook-owned photo-sharing app recently announced a new milestone; it now has 250 million daily active users. This is impressive considering the fact that the company recently announced that it had 200 million daily active users. The sheer number of people who daily visit and use the feature daily is simply phenomenal when you consider the fact that it’s only one-year-old.
“Now we’re excited to bring stories to people who use Instagram on the web,” Instagram announced in a blog post on Thursday. “This will be available to everyone in the coming weeks. You’ll also be able to post stories from mobile web in the coming months.”
Just like you have on the mobile version of the service, Instagram Stories will appear at the top of the page when viewing the web version. To view a Story, simple tap on the small arrow icons to either advance or go back.
Stories, according to Bloomberg, is used by over 80 percent of users outside the US. This perhaps, gives the clearest reason behind the company’s decision to add the web version of the feature. As a matter of fact, internet connection in emerging markets is not as strong in countries like the US. More people visit the web version of Instagram not using the mobile app in emerging markets.
Instagram Stories was added in August 2016, and has continued to surpass expectations and smash records. While Snapchat holds the record of being the first social media company to launch Stories, memories of that achievement is soon fading away as Instagram continues to reinvent the feature.
“If you think about it a year ago when we sat together, Instagram Stories didn’t exist,” Carolyn Everson Facebook’s global head of sales told CNBC. “Today on the platform, we not only have 250 million people using it, but actually a third (of the most viewed stories) are businesses using Instagram Stories and one million are advertisers.”
Instagram has not only copied Stories from Snapchat, it has succeeded in reinventing the feature; attracting millions of people daily. The success story of the feature can be traced to the number of people who post update to their story or view their friends’ posts.
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