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Best Practices for Successful Marketing to Millennials – Infographic
Aug25

Best Practices for Successful Marketing to Millennials – Infographic

Millennials now represent one of the largest consumer groups in the United States, surpassing Generation X as well as Baby-Boomers; this makes them a group that any business owner should target for advertising. The issue that some business owners might face with Millennials is they simply do not respond to advertisements and sales tactics that used to work. It is imperative that a company attempting to capture the Millennial market...

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Can Lawyers Cite Social Media Posts in a Court of Law?
Aug21

Can Lawyers Cite Social Media Posts in a Court of Law?

What you post on social media, especially if your accounts are private, no one else should be able to access them unless you let them—right? Not so fast: Turns the use of and limits on social media in the judicial arena is an ever-evolving section of the law. That’s because there’s no one case that has provided guidance for lower courts, so each ruling is generally done on a case by case basis. Information has been requested that’s...

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The Importance of Targeting Millenials
Jul20

The Importance of Targeting Millenials

Millenials, the generation of people born between 1977 and 2000, have received a bad reputation over the years. However, online retailers would do well to look past this for the good of their bottom line. Millenials have an estimated spending power of $200 billion on a direct basis. On an indirect basis, thanks in large part because they have a strong influence in regards to their parents, they have spending power of approximately...

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How Fast and Mobile Friendly are Top 20 Ecommerce Solutions of 2016?
Jun27

How Fast and Mobile Friendly are Top 20 Ecommerce Solutions of 2016?

You can do almost anything from your smartphone, thanks to social media and ecommerce integrations. Social commerce is responsible for $20 billion in sales each year, a number marketers expect to grow as phones and tablets continue to adopt more functions we once thought only computers could tackle. For business owners who want in on the action, an ecommerce solution that’s mobile and social friendly is a must. There are dozens...

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Teen Smartphone Addiction: Signs, Symptoms, and Corrective Actions
Jun04

Teen Smartphone Addiction: Signs, Symptoms, and Corrective Actions

  Smartphones have been called “the world’s smallest slot machine,” and teens are hooked. 60% of teens admit they’re addicted, and 50% say they couldn’t live without their phone for a week. With teens now spending an average of 6.3 hours a day on their smartphones, a whole new gamut of medical issues and terminology is starting to surface including: Nomophobia – fear of being without a mobile phone, or anxiety experienced...

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Sum total of the activities happening in just one second in the internet world
May29

Sum total of the activities happening in just one second in the internet world

Ever wonder what could happen in one second in our world in general and in the internet world in particular? Talking about our world, would you believe that just 1 second of the Sun’s energy output would power the US for 9,000,000 years! Or, if world’s entire nuclear stockpile is multiplied by 7 seven million times and detonated, that would be equal to just 1 second of Sun’s energy! Just as the unbelievably enormous amount...

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