Where Should Small Businesses Share Their Viral Content [infographic]
Mar26

Where Should Small Businesses Share Their Viral Content [infographic]

Viral content is the best way to get noticed in the online world. It’s exceedingly hard to make such content work due to increasing competition, especially for small businesses, and you’ve got to know where to place it in order to get attention. That’s why you’ve really got to look at the breakdowns of the various social networks to get an idea of how viral content is used and viewed across the world. For those...

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The potential of social media for B2B in 2015 [Infographic]
Mar04

The potential of social media for B2B in 2015 [Infographic]

Social media as an inbound marketing channel is delivering rich rewards for businesses that are optimizing its use. The deliverables from social media marketing include improved brand awareness, better sales, increased customer loyalty and a whole lot more. There is absolutely no doubt that social media holds tremendous potential for both B2C and B2B businesses. This infographic is an attempt to flesh out the benefits of social media...

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The State of Ecommerce in 2015 [Infographic]
Mar03

The State of Ecommerce in 2015 [Infographic]

The following infographic created by Ecommerce Platforms shows some interesting statistics on the state of eCommerce in the US and Europe. As can be seen below, the eCommerce sales volume in the US that stood at $176 billion in 2010 is projected to grow to $279 billion in 2015. The total online sales in the US that constituted about 8% of all retail sales in 2014 is also projected to rise to between 9 and 11% in 2015. Likewise, the...

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The online retail ecosystem [Infographic]
Mar02

The online retail ecosystem [Infographic]

The internet has transformed various industries (hotels, insurance, travel) and created several others (apps, VOIP, Cloud Computing etc.). One industry on which the internet has had a revolutionary impact is retail. Pre-Internet, retail consisted of bricks and mortar establishments serving the surrounding population. Those living in rural areas had to make do with relatively limited offerings of products from small, local shops. The...

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Best on page seo tactics 2015 [infographic]
Feb27

Best on page seo tactics 2015 [infographic]

On-page SEO optimization practices are vital for making sure your website always ranks better than your competitors other average sites. Though keyword stuffing, cloaking, and doorway pages were popular techniques of the past, Google’s latest spam-fighting algorithm updates are targeting websites that are using bad on-page practices and penalizing them. Thanks to the advent of Google Penguin, many businesses of all shapes and...

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Best off page seo tactics 2015 [infographic]
Feb19

Best off page seo tactics 2015 [infographic]

Off-page SEO optimization is an essential approach for building a website that follows all of Google’s search engine guidelines and rises through the ranks on SERP results. Since the inception of SEO in the early 21st century, there’s been a multitude of different link building techniques used widely throughout the World Wide Web. For years, SEO experts have depended on building links through directory submissions,...

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