When was the last time you went to a mattress store? Mattresses are something that everyone needs, but shopping for them isn’t always great. You get pressured by sales people to buy mattresses that are way out of your price range because they employ fear tactics to make you feel like sleeping on the wrong mattress is going to kill you.
In reality they just need to make their numbers for the month. It’s never a great experience, and as a result many people keep their mattresses much longer than they really should. Fortunately this industry is next up to be disrupted by Silicon Valley.
Why is Silicon Valley so obsessed with the mattress? For starters, creating a better shopping experience for everyone is never a bad thing. When you buy an overpriced mattress from a mattress store it still takes them weeks to deliver it, even if they have it in stock. They know you don’t have many options so they have no reason to get the lead out. But now there’s a better way.
When you order your mattress online you can get it shipped directly to your house, often in just a few days. Many online mattress companies ship their mattresses compressed in a box so all you have to do is drag the box upstairs, lay the package on your bed frame, and carefully cut away the packaging while the mattress unfurls before your eyes. No sales people.
No waiting for the delivery guy to show up during his 7 a.m. to 7 p.m. window. And the best part? Most of these online mattress places have free trial periods, so there’s basically no risk.
What’s more, many of these mattresses are considerably less expensive than what you will find in a regular mattress store, let alone what you will find in a speciality mattress store, and often times they are of much higher quality. And many online mattress dealers are starting to offer internet connected mattresses that track your sleep, helping you to sleep better in the long run, as if getting a better deal on a mattress wasn’t enough.
Internet connected mattresses are just one focus of Silicon Valley right now. It’s all about making sure you have the best night’s sleep ever and wake up feeling refreshed. Learn more about why Silicon Valley is obsessed with the online mattress from this infographic!