Google Play Store $25 Credit Boosts Android App Downloads

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Google’s $25 Google Play store credit strategy has pulled a strong demand for downloads of several Android apps.

Google’s strategy of a $25 Play store credit has enticed users who have purchased the device to pay apps in cash, causing massive downloads on several Android apps.

Since the release of the much awaited 7-inch tablets, people have flocked from online to brick-and-mortar stores just to get a grab of the Nexus 7. Alongside their purchases is a big leap on app downloads of Instapaper for Android, which is an offline app that recorded a 600 percent increase in downloads at the Google Play store.

nexus 7

In a report given by TheNextWeb, it was the sales of Samsung devices that previously accounted for the massive snaffling of Instapaper with respect to total Android downloads, in which Galaxy Nexus got the highest, followed by the Galaxy Note, and then the Galaxy Tab 10.1.

However, Nexus 7 was able to exceed the number of downloads of these Samsung tablets, including other competing devices, and piled up in just a couple of weeks after shipments have begun.

Considering its very affordable price of $3 in the Google Play store, it is not that bad to think that people would eventually spend a few dollars in Instapaper for Android, and let them wonder how inexpensive it costs for an in-flight offline service.

Instapaper is an app intentionally developed for Android devices, which lets users store copies of all the fascinating news events that they want to read while waiting to board an aircraft or ship.  It then allows them to retrieve the stored copies on their devices the minute they are in the air or out at sea without signal.

instapaper for android

As to the question whether the Nexus 7 could supercharge the Android Market or the other way around, a great deal of possibility for a positive response may result if Google continues to offer free $25 Google Play credits.

A lot of users typically just purchase paid apps only in the event that it is a requirement for a review, but if Google’s impressively working strategy allows more users to download paid apps, developers will be more enticed to stay with Android for these paid apps, and eventually leave Apple iOS.

Meanwhile, all splendors are not just experienced by Instapaper alone; other apps are also profiting from the popularity of the Nexus 7. One testimony comes from the developer of Pocket Casts, who recently tweeted the double sales that its Android app has reached due to Nexus 7 sales. Owners of the first Google-branded tablet have the additional benefit of free money, which they can freely spend at the Play store.

pocket casts

Pocket Casts runs as a highly rated app that works best in keeping users updated with all their favorite podcasts while the app’s server itself controls user’s feeds and no longer requires the handsets to do so.

Surprisingly, neither Instapaper for Android nor Pocket Casts is among Google Play’s top ten paid apps list. Included in the list are:

  • Beautiful Widgets ($2.79)
  • Angry Birds Space Premium (99 cents)
  • Where’s My Water? (99 cents)
  • World of Goo ($4.99)
  • Shazam Encore ($5.59)
  • SwiftKey 3 Keyboard ($3.99)
  • Draw Something ($2.99)
  • Minecraft, Pocket Edition ($6.99)
  • Titanium Backup PRO Key root ($6.58)
  • Smart Tools ($2.50)

As you can observe, most apps on the list are into gaming, as people undoubtedly pay for such virtual fun. While most are deeply satisfied with Nexus 7 as a gaming tool, some are still experiencing download failure on these apps.

On the other hand, Nexus 7 unquestionably works best in terms of consuming matters, similar to articles you get with Instapaper for Android or podcasts from Pocket Casts.

 

Images: bjoern via Flickr (CC) and Google Play Store 


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Author: Francis Rey

Franz believes voracious readers are good writers. So, he reads or writes anything that piques his interest, especially social media. When AFK, he spends his downtime on road trips and binges.

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