Facebook to rival Musically with a standalone app called ‘Lasso’

Share the joy
  •  
  •  
  •  
  •  
  •  
  •  
  •  
  •  

Credit: https://venturebeat.com/2018/07/23/facebook-to-double-london-offices-amid-brexit-and-ongoing-u-k-data-investigations/

Facebook has developed a penchant for repeatedly taking a cue from apps it deems successful—and spinning them to keep its services going. From copying Snapchat’s Stories to rivalling YouTube, the social media giant has a reputation its rivals would love to detest. According to TechCrunch, Facebook is currently working on a standalone app that will compete with Musically.

Citing former employees of Facebook as its source, TechCrunch adds that the standalone app which is called ‘Lasso,’ is aimed at targeting and attracting teens. Of course, Musically, which is Facebook’s inspiration for building Lasso was acquired by ByteDance in 2017, the attraction continues to be its large teen followership.

One of the sources, according to Josh Constine, was quoted as saying: “It’s basically TikTok/Musically . It’s full-screen, built for teens, fun and funny, and focused on creation.”

The group responsible for building Lasso according to the report are the video and the Watch teams, and are being led by product designer Brady Voss, the source said.

There is no official statement from Facebook yet, but it is not unusual for the social media giant to be involved in different projects and tests at different times. As a matter of fact, leaks like this usually make it to tech blogs before actual confirmation is made.

In other Facebook stories, the social media behemoth is adding more ways to ‘enjoy’ its services by rolling out a new way to add music stickers to your Facebook Stories. This can be done by searching for songs, picking out the part you want to share with people, and adding the sticker with the artist and song name. Adding music sticker to your Stories is no different to how it works on Instagram Stories.

The social media behemoth is also expanding Lip Sync Live to Pages to allow creators and artists “connect with their fans.” This will serve as another way for artists to promote their singles. Also, Lip Sync Live is adding onscreen lyrics.

Facebook is also introducing the ability to add songs to a new music section on your profile. The update will serve as a way to show what song you are currently into, or a way to share what your favorite song is. When visitors check on your profile, they will be able to tap the music section to listen to a portion of the song. They will also have the option of adding the song to their profile or be taken to the artist’s Facebook page.

For now, any song you are currently listening to will not be automatically shown in real time—you will have to manually do that by yourself by adding it to your profile.


Share the joy
  •  
  •  
  •  
  •  
  •  
  •  
  •  
  •  

Author: Ola Ric

Ola Ric is a professional tech writer. He has written and provided tons of published articles for professionals and private individuals. He is also a social commentator and analyst, with relevant experience in the use of social media services.

Share This Post On