Redesigning the world’s largest social network is a grueling task, or any task for that matter when the working team has to find the right balance between its investors and users.
A great way to improve user experience is through informational interviews, user feedback, and comments from analysts and experts.
But a presumed fact is not always what users expect to see.
Sometimes an organization has to come up with new, creative ideas to unveil surprising features that users will find nifty, even though they did not foresee its importance.
Facebook said the changes will include multiple feeds for several categories, such as Music and Close Friends.
During the announcement at its headquarters in Palo Alto, Calif., the social networking giant said these initial changes are part of a larger attempt to give Facebook users more power to organize stories on their News Feed.
Redesigning the Facebook News Feeed
An official blog post by Facebook’s user experience researcher Jane Justice Leibrock explained in detail how the team came up with the News Feed overhaul based on feedback.
Leibrock said she started open interviews with users and found how people uncluttered their News Feed.
Some Facebook users said they saw lucid stories about their friends’ activities within the website, such as the songs they listen to and the games they play.