Facebook has set up a standalone web version of Moments, reports TechCrunch. Moments, a mobile photo sharing app launched in 2015 by Facebook, was initially made available by the social media behemoth in the US before users in Canada and the EU got their chance to access it. However, it was only made available to the web in a limited capacity when Facebook added a link to the service in its desktop version.
The web version will allow you to access the full lists of albums you have created as well as who they have been shared with. However, not all features one would normally expect a web version of a photo sharing app to have are available in the web version of Moments. The comment button for commenting on photos don’t work. However, you will be prompted by a pop-up box that will appear directing you to download the Moments mobile app. To download the app via a download link sent to your phone via text message, you will have to enter your phone number.
To make the app popular among users, Facebook in 2016 began forcing its users by sending out a warning that their photos will be removed if they don’t install the said app. With this action, Facebook Moments managed to be one of the best apps in the App Store. The company issued an ultimatum to anyone who at the time was yet to install the Moments app or downloaded the Synced albums else their photos would be deleted permanently.
Some experts had criticized Facebook’s action at the time; describing it as high-handed and an attempt to force users to download another app. Some industry watchers also expressed concern over possible private issues such actions could cause.
Facebook, however, views its action differently—it said that the strategy will offer better user experience because every app is more robust and tailored carefully. However, some think that this move is convenient for the company since separate apps provide better monetization than if they’re just a part of another app.
Last March, Facebook launched another Snapchat-like feature called Stories; slotting a camera-first, ephemeral multimedia sharing function to its service. Ephemeral stories and messaging, according to Facebook, bring the popular format for sharing videos and photos to its users all over the world. The two features will be available both to iOS and Android users—and is a statement to the fact that Facebook clearly has Snapchat within its reach.
The update comes with a re-designed in-app camera, a new feed of ephemeral stories atop the News Feed, and a private messaging feature called Direct. Can’t remember the last time that Facebook made such a remarkable change to its in-app camera, but goes a long way in showing how prepared the company is in terms of taking on competition.
Camera Effects, according to Connor Hayes, Product Manage, gives you several options like masks, frames and interactive filters that can be added to your videos and photos.
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