Facebook launches ‘Events from Facebook;’ a new app designed for event seekers

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facebook-events

Credit: http://newsroom.fb.com/news/2016/10/introducing-the-events-from-facebook-app/

With more than 100 million people using Facebook events every day, it won’t come as a surprise to many that the social media giant has decided to launch a dedicated app for the feature. It means no missing out on those special events, and of course, it means you can now discover more things you can do with your friends. Like Facebook said, the fear of missing out of your favorite event is now a thing of the past.

“Today we’re announcing Events from Facebook, a new app we designed for event seekers who are passionate about keeping up with nearby events and finding things to do with their friends. Whether you’re looking for something to attend this weekend or just wondering what’s happening in your area, Events will help get you there,” Facebook said on Friday.

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Credit: http://newsroom.fb.com/news/2016/10/introducing-the-events-from-facebook-app/

The app is currently launching in the U.S and will only be available to iOS users. Facebook said plans are in place to extend the app beyond the U.S, and Android users can also look forward to a future download soon. Facebook event is a standalone app, but it seems the company is currently working on how to promote it.

Aditya Koolwal, Facebook’s Events product manager told Josh Constine of TechCrunch that: “The core thesis behind this app is that if we build something for the people really eager to discover events, people will have a good time.” The bigger goal is to find out which features work so the company can “take the best parts and put them back in Facebook.”

How does Facebook events work?

Events is pretty easy to understand, especially if you have been using the feature on the main Facebook app. Simply open the app and you can quickly catch up on new events your friends are interested in.

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Credit: http://newsroom.fb.com/news/2016/10/introducing-the-events-from-facebook-app/

Looking for something to keep yourself busy during the weekend? The app can help you do that—simply browse event recommendations based on time, location and your interests. You can even explore events happening where you are or in places you would love to visit with an inbuilt interactive map. If you like, you can also search for events in any city if you are planning a future trip.

Facebook events also helps you keep track of all upcoming events in a single calendar. That helps you to see which days you are already attending an event and when you are free. You also have an opportunity to choose calendars you want to add from your phone and view them along with your Facebook events. Your popular calendars such as Google can be synchronized with the app to your phone, and then synchronize it to Facebook to pull in different appointments from anywhere.

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Credit: http://newsroom.fb.com/news/2016/10/introducing-the-events-from-facebook-app/

Facebook launched Events as a feature in 2005, but didn’t start promoting it until 2011 when it began recommending local happenings. By 2015, the feature had racked up 450 million users, and continued to wax even stronger and more popular after it started offering Featured Events this year.


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Author: Ola Ric

Ola Ric is a professional tech writer. He has written and provided tons of published articles for professionals and private individuals. He is also a social commentator and analyst, with relevant experience in the use of social media services.

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