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Exploring Micro Experiences in Ready-Made WordPress Themes
Mar13

Exploring Micro Experiences in Ready-Made WordPress Themes

Exploring Micro Experiences in Ready-Made WordPress Themes Microinteractions always surround us whether we are cognizant of them or not. Whenever we get in contact with a digital interface, whether it’s reacting to a reminder regarding a friend’s birthday or hitting the button to submit an online form, microinteractions are in play. Above 2 scenarios and many other similar events are deemed as microinteractions, even if you just let...

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Filling the void: How do you decide the ‘Kind’ of content your site needs?
Mar12

Filling the void: How do you decide the ‘Kind’ of content your site needs?

  While the visual design of a company website is extremely important, all the effort that you put into this can come to nothing if there is insufficient content. In some cases, this may mean graphic content or illustrations, but principally, content means ‘Text’. It is this text that search engines use to find the website, and that users access to discover information that they need. Without enough text, a website can appear...

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How The E-Commerce Boom Transformed Retail Logistics
Mar07

How The E-Commerce Boom Transformed Retail Logistics

In recent years, Business 2 Consumer (B2C) e-commerce sales have surged in popularity. With the rapid growth in e-commerce, online retailers must adapt and educate themselves on what this will mean for their distribution network infrastructures. Logistics in e-tailing has been proven to be difficult. Therefore, it is greatly important that there are key differentiators for e-tailers. In 2016, logistics is considered to be the backbone...

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Tips and Tricks to Improve Loading Speed of Your WP Site
Mar06

Tips and Tricks to Improve Loading Speed of Your WP Site

Tips and Tricks to Improve Loading Speed of Your WP Site Performance is crucial for higher search-results ranking and better user experience (and therefore, conversion rate). Ask Bing, Google, AOL, or people who claim to have improved their search rankings by optimizing page load speed, like retail stores. So if your website forces users to wait too long (anything longer than 3 seconds for the first rendered byte), you are losing...

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5 Social Media Mistakes to Avoid When Opening Your Online Store
Nov16

5 Social Media Mistakes to Avoid When Opening Your Online Store

When marketing an online store, social media is undoubtedly part of your plans. However, incorporating social media means doing more than just establishing a Facebook page and linking to blog posts or updates on sales. You need to be as strategic in your social media usage as you are with all other marketing tactics — and that means avoiding these common mistakes. 1. Not Selecting the Right Platforms Facebook. Twitter. Instagram....

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The culture of tech startups in emerging markets

When you think of popular tech startup hubs around the world you may picture the innovative inhabitants of Silicon Valley, or the stylish entrepreneurs of Berlin’s Mitte district. You might even picture East London’s growing “Silicon Roundabout”, comprised of businesses based in and around Shoreditch. Your first thought is unlikely to be the al-Nuseirat refugee camp in Gaza, in which entrepreneur Mariam Abultewi has recently started a...

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