If you haven’t logged on to LinkedIn recently you need to take time to do so today. There have been a lot of changes rolling out over the last several months, and it is a completely different place than it was even just a year ago. Between 2011 and 2017 the number of users grew from 140 million to 500 million, but that’s not the only difference you will see on the new LinkedIn. If you are ready to get started building your personal brand, here’s what you need to know about the new LinkedIn:
- It’s not just about updating your resume once a year or sharing links to articles anymore. LinkedIn is all about painting a picture about who you are as a person and what you have to offer to a company or to an industry.
- This is where you will find your next job. Recruiters are starting to look at LinkedIn first before posting jobs on costly recruiting websites, and half of LinkedIn users now report finding a job through their network.
- The new LinkedIn is where you keep up with your industry. You have unfettered access to industry leaders and thought leaders in your sector. All you have to do is click follow.
- There are new features that you need to know about. People are posting videos on LinkedIn. They are using the improved messaging system to connect with new people and catch up with those they already know. It even shows you who is online right now.
- You can become a thought leader on LinkedIn. Right now the sky’s the limit. Most people are still asleep on LinkedIn. Now is the time to jump in and make a difference.
- Start building your network. Look for your community and join the conversation.
If you are trying to build your career start where you are with what you have and post it to LinkedIn. Be authentic. Use what is available to you to build your network. Leverage your network to build your career. Make sure that you continue to be active in your network as your career grows – you never know who you might be helping out along the way.
The new LinkedIn might surprise you with how much it has grown and changed just in a few short years. Are you taking full advantage of its benefits? Learn more about the new LinkedIn by the numbers from this infographic!
Source: Number Sleuth