Twitter is a popular platform for marketers. Most businesses have a Twitter presence because it’s a useful tool to help them boost their brand awareness or develop an identity.
But you can also use it to generate money. Cashing in on the platform’s monetizing potential doesn’t require you to be a business professional.
Even if you’re just a one-person startup, you can achieve your monetizing goals just by engaging on Twitter.
Want to get started? Here are some ways.
Gain some followers
Building a following is vital to use the platform effectively. You can start by following other accounts related to your business or in your target market.
Another way is to retweet other people’s tweets. Cross-promoting your posts and accounts across several platforms can also help.
After building a significant following, use it to fulfill your monetization goals.
With this platform, you can accumulate contributions from your followers to fund your business. To ensure success, use it with Kickstarter.
This method is effective, and it can help you gather plenty of money. But you must do it correctly.
Before you dive into it, read some of the successful case studies on how they did it.
Sell your products
If you’re selling something, you need to present it to your followers because no one won’t buy from if they won’t see a call-to-action.
On Twitter, you can use promotions or discounts to encourage spending. Opt to offer daily deals or other marketing practices that fit well with this platform.
No matter what you do, make sure not to overwhelm your feed with pushy selling.
Take advantage of sponsored tweets
Some businesses are willing to pay for your tweets. You just have to find sponsors who’ll pay you to tweet about their services or products.
But watch what you’re tweeting. Some people got fired because of what they tweeted. Other people lost a relationship because of a sponsored tweet.
Use these programs
Apart from sponsored tweets, you may also use MyLikes. It’s a platform that you can use on Twitter or your blog. In here, you pick ads from various advertisers and schedule the right time the ad is sent to your account. Per click, you can earn $0.42. You may also opt to have a weekly payout.
Adly is also a useful monetization platform that can send out an ad in your tweets. You get a lump sum, rather than pay-per-click. But you must create a profile of what interests you most. From there, advertisers will pick your account to help them publicize their campaign.
Start a contest
Holding a Twitter contest encourages engagement. Try partnering with a local business that needs publicity. Ask if you could hold a contest promoting its products and services using Twitter and you’ll get paid a percentage of any sales.
To entice followers to join the content, you can ask them to retweet your post about a product or favorite it. Another way is make them judges or crowdsource your followers for ideas.
Make sure to maintain a regular Twitter presence
You need to have a consistent presence on Twitter if you wish to succeed. To do so, you must post regularly during peak hours for your target market.
Make your profile is interesting and engaging. Be an exceptional content provider who produces enjoyable and engaging content.