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5 top video storytelling tools for marketing on the social media
Nov06

5 top video storytelling tools for marketing on the social media

Video storytelling has come to stay. Every brand wants a share of the spoil—and no one wants to be left out of the unlimited possibilities available through platforms like Facebook, Twitter, Periscope, YouTube, Snapchat and Instagram. Brands are finding things so easy these days—promoting products and services has never been this easy. Video has become a huge part of conventional social media marketing. Interestingly, video...

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Facebook’s Q3 results surpass expectations
Nov03

Facebook’s Q3 results surpass expectations

Facebook released its Q3 earnings on Wednesday, and the only surprise is how the results beat the expectations of analysts. I am not pretty great at figures, but the truth is that the social media behemoth is growing by 4.67% this quarter—and that’s up from 3.63% last quarter. Facebook’s Mobile Active User base is up by 5.7% from 1.57 billion in Q2—breaking a new record as it reached 1.055 billion mobile-only users, reports...

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Twitter’s new chatbots will help brands offer quality customer service in DM
Nov02

Twitter’s new chatbots will help brands offer quality customer service in DM

Twitter is not letting its internal issues affect its plans as the microblogging website on Tuesday launched two new chatbots to help brands offer quality customer service. The two new chatbots, according to Twitter, will help brands relate with users and offer top quality customer support. Users will be able to get answers to basic questions, and address certain questions. The two chatbots will let companies partner with nearly a...

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Samsung Pay users will soon be able to shop online with the service
Oct26

Samsung Pay users will soon be able to shop online with the service

Samsung Pay is gradually spreading to few more countries as the company wants to make its presence counts. On Wednesday, the company announced plans to extend its services to three more countries including, Malaysia, Russia and Thailand. This will bring the number of countries where the service is being used to make payment to 10. The South Korean tech giant also announced a partnership agreement with MasterCard to use Masterpass, a...

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How to Use Apps to Make Customers More Loyal
Oct14

How to Use Apps to Make Customers More Loyal

Loyal customers are vital for the survival of a business. Customers who keep returning not only provide the revenues a business needs to keep lights on and computers running, but they are often the ones driving in new customers through excited word-of-mouth. Any good business leader knows that the more loyal customers a business has, the longer that business will thrive. However, generating loyalty isn’t necessarily easy. Most...

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4 Creative Solutions to Invigorate Your Brand Image 
Oct09

4 Creative Solutions to Invigorate Your Brand Image 

A ‘Brand’ is the face of a company, as well as the face of it’s products. Companies tend to set up their branding and work really hard at making it shine early on, and then let it age without reinvigorating it. However, this can damage the overall brand in the long run, and should be regularly remedied. We have compiled a short list of 4 ways to invigorate your brand image in order to keep your company on it’s toes and...

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