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Snapchat users can now shop direct without exiting the app
Apr19

Snapchat users can now shop direct without exiting the app

Snapchat is already positioning itself as an ecommerce website where people can shop. Actually Snap’s intentions have never been hidden—and we recently reported that a test to enable users to buy things online just by swiping up in Snapchat Discover is on the card. Now, there is an option that now lets you directly buy products, watch longer promotional videos or install apps on your phone without leaving Snapchat, reports CNBC. The...

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6 Essential Digital Marketing Strengthening Trends You Need To Know
Apr14

6 Essential Digital Marketing Strengthening Trends You Need To Know

 As per the definition, globalization is the process through which industries and other organizations develop international impact or start functioning on an international scale. The internet transformed this world into a virtual world where everyone is on the same page, regardless of time zones and socioeconomic standards. But if you think beyond the internet, what actually brings the world together is built-in human nature –...

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Secret to the Purple Mattress Viral Videos hitting 500 Million Views
Apr04

Secret to the Purple Mattress Viral Videos hitting 500 Million Views

As technology changes so does our approach to doing a lot of things. The internet, in particular, has been responsible for quite a lot of things. A good example is the approach to marketing. Initially, face to face conversation was the only way to generate sales. Today, digital marketing is the way to go. Majority of product review websites have contributed significantly to their sales. Mattresses are no different; some manufacturers...

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LinkedIn launches native video ads—more ways to tell your stories
Mar31

LinkedIn launches native video ads—more ways to tell your stories

  More and more social networking giants are embracing native video ads. Facebook for example, rakes in billions of dollars annually from providing the platform for publishers and brands to reach out to their target audience through sight and sound. Other outfits are not left out—and as a matter of fact, it is the most effective ways to win more customers to your brand. LinkedIn too is not left out—the Microsoft-owned...

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Twitter to formally ban cryptocurrency ads from tomorrow
Mar26

Twitter to formally ban cryptocurrency ads from tomorrow

It is the dawn of a new era on Twitter as the microblogging company is all set to blacklist all cryptocurrency ads from Tuesday. Reports made the rounds sometimes last week that the company was mulling over the decision, especially after Facebook and Google updated their policies to get rid of such ads. Names of important personality such as John McAfee, Elon Musk and the likes are now being used by scammers to deceive people on the...

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Twitter set to kick out all cryptocurrency ads from its platform—reports
Mar19

Twitter set to kick out all cryptocurrency ads from its platform—reports

Twitter is currently in the process of kicking out all cryptocurrency ads from its platform, a source has disclosed. According to Recode, the microblogging company could make the plans official, which means announcement to that effect could soon be made public. Twitter’s action is coming on the heels of similar steps taken by Facebook and Google to rid their networks of cryptocurrency scams, and consequently assure advertizers of the...

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