In our series of Facebook EdgeRank lessons, you have read and understood – at least we’d like to believe – how the team behind EdgeRank filters the stories in your News Feed.
PostRocket, a Facebook marketing site, released a new infographic with updated data from the first visuals they presented about EdgeRank. It’s way better than what you have read from this article focusing on the mathematical formula. And yes, I wrote that.
This time Will Cathcart, Product Manager of News …

With all the social networks sprouting out of nowhere, it’s rare to find a legitimate social business network. Facebook, Twitter, and Google+ cater to all online users, while LinkedIn created a social network dedicated to professionals.
Then here comes SunZu, a social networking platform designed for business owners worldwide.
Not really new to the industry – launched in January and was formerly Ecademy.com – SunZu helps business owners the world over to connect, share, and trade …

Facebook marketing is not as easy as it seems. Social media marketers have to impress and win the hearts of more than one billion, or at least ten thousand, active users on the world’s largest social networking site.
While reaching out to those people may sound mind-boggling, there are some useful tips that Facebook marketers can do to follow the right path. Some of these tips even apply to Facebook users.
Mike Maghsoudi, co-founder of Post Rocket, a website dedicated to Facebook …

The arrival and rapid rise of freelancing is timely. With an unstable global economy, employed and unemployed people are turning to freelance work for extra income or for full-time work.
A third of workers in the United States have entered freelancing. Thus an estimated 42 million Americans have chosen to work without the standard benefits from employers: 401 (k) plans, flexible spending accounts and health insurance.
Contrary to popular belief, freelance work can be fulfilling, and people …

Facebook has another reason to celebrate this year: the world’s largest social network has made it into the Fortune 500 list.
The social networking company only needed nearly nine years after launch to break through the illustrious list of U.S. companies.
Excluding spun-off companies, Facebook is the fastest company in history to enter the Fortune 500 list after it went public.
The previous titleholder was Google, as it made the list 16 months after its initial public offering.
Facebook …

LivingSocial (or Living Social) is not yet out of the woods, as its list of woes continues to grow.
The daily deal website, a rival to market-leading deals company Groupon, acknowledged on Friday another unfortunate event on its recently lackluster performance: a massive cyber attack that may have led to 50 million compromised LivingSocial accounts.
A company spokesperson said LivingSocial has started to reach out to its more than 50 million members, as the information leak may have allowed …

Small business owners can still get the most out of their budgets for online marketing campaigns through Facebook.
A new infographic from Marketing Weekly outlines how small businesses can optimize advertising on the world’s largest social networking site.
Marketing Weekly takes pride as a hub for the latest news on marketing and online marketing solutions.
The infographic cites data from Small Business Trends to show how much small businesses spend on their online marketing campaigns, …

Consumers eager to purchase the hottest video games and gadgets on the market often go online in search for the best deals. And increasingly, Twitter has turned into a key part of the whole online shopping process.
Last year, Twitter teamed up with Compete to conduct a study entitled “Tweets in Action: Mobile/Tech” and discovered how tweets from consumer electronics companies affect brand consideration and consumer shopping behavior.
Compete’s study gathered data about website …

When the lights went out at the Super Bowl on Feb. 3, a handful of companies used the situation to create memorable marketing messages on the fly. Oreo’s “you can still dunk in the dark” tweet was retweeted over 16,000 times, a sure sign that it resounded with frustrated football fans — or just bored Twitter users. Though the Super Bowl lighting challenge was a unique event, marketers can learn a few lessons from Oreo’s quick and accurate response for their email …

PricewaterhouseCoopers (PwC) US, the United States office of the world’s largest professional services firm in accountancy, has released its latest report on the top 10 technology trends for business, which shows the most relevant trends in technology that are likely to change business models, remold strategies, and reshape investments this year.
Chris Curran, principal and chief technologist for Advisory at PwC US, said that the firm’s report about top tech trends highlights the rise of …