7 Incredible Tweaks To Your Landing Page That Will Shock Your Conversions
Apr15

7 Incredible Tweaks To Your Landing Page That Will Shock Your Conversions

The mainstay for any e-tailer or any organization is to convert the website visitors into leads. This is primarily the first step in your conversion funnel. Every web-owner invest a lot of energy in terms of time and money to drive targeted traffic to the website. If you are looking for some ways to increase your conversion rate, it is pertinent that you carefully work upon landing page optimization. If you think that you already have...

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3 Ways to Turn Your E-commerce Site into an Influential Brand
Apr13

3 Ways to Turn Your E-commerce Site into an Influential Brand

It isn’t just enough to have a great eCommerce site. As an online retailer you need to influence consumers’ purchase decision to earn and retain customers. Word of mouth and personal referrals have been by far the best sources of acquiring new customers and business opportunities. But things are changing, especially due to technological changes that revolutionized the way people discover, choose, interact and refer businesses....

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8 Popular Content Marketing Trends Search Marketers Can’t Ignore in 2015
Apr08

8 Popular Content Marketing Trends Search Marketers Can’t Ignore in 2015

For promoting a campaign, marketers often resort to the old tactics – bang on that press release! Fire up an email into the database! And the likes. Such tactics work only when a new feature or a product needs to be introduced. Because today, we are in the era of content marketing where marketers are leveraging all sorts of content including rich media like educational videos, eBooks, articles, infographics etc. to engage buyers. As...

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PrestaShop-Your One-Stop Ecommerce Solution
Mar25

PrestaShop-Your One-Stop Ecommerce Solution

Only few small-scale online businesses and eCommerce websites actually make it to the top. Sadly, it is not just about the cost of setting up an online store or business, but a combination of other factors, including competition and meeting up with the mounting challenges of installing and keeping your software and applications up to date. Supports are in short supply, and only few companies actually provide the needed backbones to...

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7 Essential Design Tips for a Small Business Website
Mar25

7 Essential Design Tips for a Small Business Website

Small businesses tend to depend heavily on their websites for generating brand awareness and improving revenue. This is why their websites not only must look good but also engage the attention of the target audience. In order to achieve these goals, these sites need to be incorporated with specific design elements. The average attention span of a website visitor is less than 15 seconds (Source: Time) and if the website is not...

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5 Great Ways Startups Can Leverage Online Marketing for Business Benefit
Mar25

5 Great Ways Startups Can Leverage Online Marketing for Business Benefit

Before you start a business, it is important that you understand the gravity of the commitment you’re about to make. While you may think that starting a new venture would be the biggest challenge you will face, the reality is that running or maintaining it will take up most of your time and effort. One of the first things that you will have to do to achieve business success is market it the right way using the right tools. You may...

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