Twitter has redesigned its Ads center to improve the coverage of marketing campaigns on the micro-blogging site.
The company unveiled the upgraded Twitter ads center through an official blog post by Twitter Product Manager of Revenue Christopher Golda, who said feedback from advertisers as motivation for the changes.
The new Twitter ads center comes with an improved campaign reporting, more visible campaign performance monitoring, tools for analytics and expenditure, and easier campaign …
The quality of journalism in the U.S. is suffering at the local and national levels, as TV and media outlets turn to algorithms, rather than produce stories from reporters, to cut costs.
According to the latest annual “State of the Media” report from the Pew Research Center, U.S. newsrooms have reduced their personnel by nearly 30 percent compared to the highs in 2000.
Journalism in the country suffers as a result, the study added.
Featured image by Ron Mader / Flickr …
U.S. federal agencies still limit government scientists’ use of social media to talk about their research and findings with the public.
A new study released by scientific advocacy group Center for Science and Democracy (CSD) rated several federal agencies in the United States and found mixed ratings for their media policies.
The National Oceanic and Atmospheric Administration (NOAA) topped the list of 17 science agencies reviewed on the CSD 2013 report. It had A and B grades for media and …
BlackBerry (formerly RIM) CEO Thorsten Heins is not happy. And there’s no better way to vent his frustrations than to criticize rival smartphone maker Apple’s iPhone, the industry’s leading smartphone in terms of revenue.
Placing third on the list of the world’s top smartphone makers apparently gave the chief executive officer an advantage: to point out how outdated the iPhone user interface has been as of late.
While Heins continues with his onslaught to promote the new …
Google has announced that Android division head Andy Rubin will leave his role as Senior Vice President of Mobile and Digital Content at Google.
Andrew E. Rubin co-founded and was the CEO of Android, Inc., a software company acquired by Google in 2005.
Rubin will no longer helm the Android division, but he will stay in the company and wait for his yet unspecified new assignment.
Google co-founder and CEO Larry Page personally wrote words of praise to Rubin in a blog post.
Andy has surpassed the …
Facebook still mulls over support for the Cyber Intelligence Sharing and Protecting Act (CISPA), a moot bill reintroduced by the U.S. Congress.
The social network has not completely dropped support for the controversial bill, because it wants to take caution on how lawmakers navigate CISPA.
The bill debuted last year, and Facebook was on its initial list of warm supporters. But the updated list of firms that fervently endorse the bill no longer includes the social network and a few other …
Google recently announced the imminent July 1 retirement of Google Reader, arguably the world’s most popular RSS reader, because of the decline in usage. But thousands of petitioners beg to differ, as they go online with a signature campaign to save the service.
The company has now decided to close a total of 70 features as part of its “spring cleaning” under the helm of CEO and co-founder Larry Page.
The chief executive, who took the seat from current Executive Chairman Eric Schmidt, …
Google has announced its second spring of cleaning under CEO and co-founder Larry Page. And it sadly includes RSS feed organizer Google Reader.
The rapid change rate in Google products and services is unprecedented for the company, wrote Google Fellow and SVP of Technical Infrastructure Urs Hölzle as he unveiled the bad news in a post on the company’s official blog.
He said changes in the computing environment, with almost everyone owning at least one device, triggered the company to …
Facebook will hold a conference for mobile app developers later this year.
Dubbed as the Facebook Developers Mobile DevCon 2013, the gathering encourages all mobile app creators to join a series of three events in London, New York, and Seoul.
The social network wants to use the conference as a medium for mobile app developers to see and understand how the Facebook platform works on smartphones and tablets. It clears their mind when creating apps with deep integration to the site.
With more than …
Netflix today introduced new social aspects to give users an easier way to search for a TV show or a movie and discuss it with friends.
The Internet television network now offers its streaming members who live in the U.S. the option to link their Netflix account to Facebook.
Consolidation with the world’s largest social networking site allows Netflix members to see what TV shows and movies their friends watched in the past.
Featured image by Shardayyy / Flickr (CC)
To get the list of …











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