Yahoo’s acquisition of Tumblr will lead to more advertising on the blogging platform and allow it to compete with Facebook and Twitter, the way advertisers see it, said Fred Wilson, an early investor of

Graduates who will venture in advertising and marketing think they are not masters of digital media. They think the next wave of students who are 10 years younger than them will be the true “digital natives.” And they think standalone social media firms will vanish ten years from now to give way to content marketing and “PR

Mark Zuckerberg, co-founder and CEO of Facebook, wrote that he did not create Facebook to be a company, but it was built to be a social movement that will make this world “more open and connected.” The personal note came from the company’s SEC Registration letter on May 18, 2012.
More than a year has passed since Facebook filed its initial public offering. During that span its stock price plummeted but eventually regained momentum and traction in the market. But some things within …

A Facebook engineer who helped build the News Feed told InsideFacebook.com that only 1 out of 500 stories will make it through the News Feed. That was six years ago. The social network has yet to update the statistic, but it’s highly likely that its algorithm, EdgeRank, filters more stories now than in 2007.
PostRocket, a Facebook Marketing blog, has released a new infographic that confirms two things: the news feed is competitive, more than ever, and photo posts dominate it.
The number …

None of us is safe. Identity thieves lurk in the shadows, waiting for the right moment to pounce on their prey. These malicious minds continually find ways to hack an unknowing victim’s social media account.
Be reserved. Be cautious. While we try to protect ourselves against cybercriminals, the names of the people we are looking for may already be in our list of friends or followers. Do not click any unfamiliar link or download files from an untrusted source.
NextAdvisor.com, a consumer …

Android and iOS smartphone owners no longer have to knock on the door of BlackBerry to release its popular mobile messaging service on other platforms.
BlackBerry, formerly Research In Motion, has announced its plans to make available BlackBerry Messenger to Android and iOS devices this summer. But before that, it needs approval from the Google Play Store and Apple App Store.
Once available, Android and iOS users with friends and family who use BlackBerry devices can start sending messages to …

In our series of Facebook EdgeRank lessons, you have read and understood – at least we’d like to believe – how the team behind EdgeRank filters the stories in your News Feed.
PostRocket, a Facebook marketing site, released a new infographic with updated data from the first visuals they presented about EdgeRank. It’s way better than what you have read from this article focusing on the mathematical formula. And yes, I wrote that.
This time Will Cathcart, Product Manager of News …

Finding a worthy read in your website and sharing it with friends encourages better engagement and loyalty, says Google+. The team behind Google’s social networking site merged elements of Google+ and Google Search to recommend the right content from your mobile site, at the right time.
Google+ Recommendations makes suggestions to keep users, or friends, engaged and updated about the latest posts on your mobile site.
The Google+ team said the new feature considers three factors to deliver …

According to Facebook’s latest earnings report, the social network has seen several improvements from the first quarter of last year to this year: 665 million daily active users, a 26 percent increase; 1.11 billion monthly active users, a 23 percent increase; and 751 million mobile monthly active users, a 54 percent increase.
The numbers led to higher ad revenues for the company year-over-year: $1.46 billion total revenue, a 38 percent increase; advertising accounted for 85 percent of …

With all the social networks sprouting out of nowhere, it’s rare to find a legitimate social business network. Facebook, Twitter, and Google+ cater to all online users, while LinkedIn created a social network dedicated to professionals.
Then here comes SunZu, a social networking platform designed for business owners worldwide.
Not really new to the industry – launched in January and was formerly Ecademy.com – SunZu helps business owners the world over to connect, share, and trade …