Atari Is Back! The Company Adapted To New Trends

Atari, the pioneer of video games in the ‘70s, is trying to return among the top games manufacturers on the mobile segment. The company had success with the launch of two titles reinvented: “Asteroids: Gunner” and “Breakout: Boost”.

After a period in which the company has readjusted the distribution of games, Atari returns, and the first step is the reinterpretation of classic titles for modern gamers.

The successful launch of the collection “Atari’s Greatest Hits” in Apple’s iTunes App Store made the company consider a reorienting as a manufacturer of mobile and social games. Classic games like “Centipede”, “Missile Command” and “Lunar Lander” can be purchased separately in the application.

“Asteroids: Gunner” and “Breakout: Boost” have recorded very good sales in the last months of 2011, which is why the

5387103604 4708b70cd9 Atari Is Back! The Company Adapted To New Trends

Image via Flickr

manufacturer plans to release up to 15 new titles in 2012, some of them being created by developers outside Atari.

Atari was founded in 1972 in California and since then has launched hundreds of games that any old gamer recalls with pleasure and nostalgia the Golden Age of Video Games. The very first creation of the American company was the game “Pong”, an arcade-tennis game, where players were represented by two lines while hitting a point, which was actually the ball, from side to side of the screen.


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