Apple will have to pay a fine for all the disarray caused to Australians after mentioning 4G capability in its iPad promotion for the land down under.
The latest iPad version hyped up Australian customers since the Cupertino-based company advertised it as having 4G network connectivity, while 4G is actually a high-speed mobile Internet connection that is not yet available in many countries.
After bringing it to attention, Apple removed 4G from its description and technical specifications lits, but the company could not escape as it now faces a financial penalty for wrongfully claiming the feature in its promotional materials. According a report by The Australian, Apple’s payment will go over 2 million Australian dollars for the shoddy ad.
Now that 4G no longer exists on its descriptions, Apple now promotes the iPad as a device with “Wi-Fi + Cellular” support and offers a refund for Australian who bought it for the 4G network capability. Still, mentioning 4G pulled in the wrath of the Australian Competition and Consumer Commission (ACCC).
“The ACCC alleges that Apple’s recent promotion of the new ‘Ipad with WiFi + 4G’ is misleading because it represents to Australian consumers that the product ‘Ipad with WiFi + 4G’ can, with a SIM card, connect to a 4G mobile data network in Australia, when this is not the case,” said the Australian consumer watchdog in March.