Amazon has reportedly acquired Yap, an automated voice recognition services provider for mobile applications, reports note.
The acquisition was first dug up by Charlotte blog CLT which tacked down a Securities and Exchange Commission filing which alerted it to the acquisition.
Nonetheless, Amazon seemingly wants its acquisition of the Charlotte, N.C.-based Yap to be as quiet as possible. CLT just managed to piece together the story.
According to the SEC filing uncovered by the site, a certain Yarmuth Dion Inc acquired Yap on September 8.
What’s telling is that the company which acquired Yap has the same mailing address as Amazon’s Seattle headquarters, CLT says.
Furthermore, All Things Digital says that it has independently confirmed that Amazon has indeed acquired Yap.
The publication says that Yap may be used by the e-commerce giant to rival Apple’s Siri.
The technologies (not to mention the intellectual property) Yap has will likely be used for voice recognition systems on future Amazon devices.
With the Kindle Fire soon to be released, Amazon is looking more and more serious in its push in the mobile space with its acquisition of Yap.