Undoubtedly, content marketing is one of the best and most cost-efficient strategies to achieve measurable results from your online marketing campaigns. The content, when written in a structured and interesting manner, not only helps a website attract visitors, but also helps the website gain credibility in the search engines. Consequently, the website is ranked higher and becomes capable of generating valuable leads.
However, creation of the unique & informative content is not the only thing which is required for the content marketing. You have to promote your content on top sites so that it can attract visitors and give vital backlinks to your website. So, if you are wondering that at strategies can you deploy to get your content shared by the top sites.
1) Use Customised Social Meta Tags
By default, the social networks pull the data on the basis of the meta values attached to your web pages, blogs and articles. They make the posts exhibit the title and a short description, ad thus, if you want that your content is shared by the top sites and the users, it’s vital to festoon your piece of content with the right meta tags. Use customised, unique and interesting meta tags, so that the readers find it interesting to open the shared blog or post.
2) Use Images and Videos
One of the best ways to garner the interest of your visitors and the top sites towards your blog post is by using attractive images and engaging videos. Videos and images are among the most widely shared content pieces. Thus, enhance your content with the apt use of ideas and incorporate stunning pictures in the content.
3) Use Apt Tools
You can find a lot of SEO tools that help in sharing your content over the top sites in order to help your blog post gain colossal visibility. The tools like Blogpros help in promoting your content for a reasonable monthly fee, and you can use these tools to give your content a global exposure.
4. Add Social Sharing Buttons At the End of Your Blog Posts
It becomes easier for the readers to share the content, if the social sharing buttons are clearly visible and they don’t hav to put in a lot of effort to share the content. Thus, always add these buttons at the end of your blog post, or make them visible by exhibiting them on either side of the post.
5. Use Round-Up Posts
By including the industry experts, and informing them about the article or blog post that you have published, you can easily generate a good traffic. When you inform the experts, there are high chances that will share your blog posts with their communities and on the top sites, which might be helpful for you to gain credibility for your blog or website.
6. Use the Forums
By being active on the forums and informing the people about your content, which you have published, you can easily promote it and may also get some good number of shares for your content. The niche specific forums can be quite helpful in helping your content attract global visitors.